Zobrazeno 1 - 10
of 14
pro vyhledávání: '"Per Carlborg"'
Autor:
Sophie-Marie Ertelt, Per Carlborg
Publikováno v:
Sustainability: Science, Practice, & Policy, Vol 20, Iss 1 (2024)
AbstractThe rapid commercialization, diffusion, and adoption of low-carbon innovation will have a pivotal role to play on the path to net-zero emissions globally. Therefore, in the context of climate-change mitigation and decarbonization, it is no su
Externí odkaz:
https://doaj.org/article/c2a8ee61685d4bc1b5484421d63f3a8c
Publikováno v:
Industrial Marketing Management. 111:A10-A17
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c03550656d07f6e8484e05afa6edc298
https://doi.org/10.1016/j.indmarman.2023.03.011
https://doi.org/10.1016/j.indmarman.2023.03.011
Publikováno v:
Journal of Small Business Management. :1-24
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::fb468fbe57081b8d3b89080b29a4e5c5
https://doi.org/10.1080/00472778.2022.2082456
https://doi.org/10.1080/00472778.2022.2082456
Publikováno v:
Debating Innovation ISBN: 9783031166655
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6b404402dce9fef9e40bf8cf72148dd3
https://doi.org/10.1007/978-3-031-16666-2_11
https://doi.org/10.1007/978-3-031-16666-2_11
Publikováno v:
Journal of Business & Industrial Marketing. 36:66-77
Purpose The purpose of this paper is to extend the knowledge on business model transformation (BMT) by developing an integrative framework for BMT dilemmas, including strategies for shaping and stabilizing market structures. Design/methodology/approa
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e220796b03e56734e78c2b99f6189e64
https://doi.org/10.1108/jbim-06-2020-0264
https://doi.org/10.1108/jbim-06-2020-0264
Autor:
Nina Hasche, Navonil Mustafee, Per Carlborg, Heli Aramo-Immonen, Jari Jussila, Christina Öberg, Gabriel Linton, Johan Kask
Publikováno v:
Industrial Marketing Management. 87:47-62
The acknowledgement of a research tradition by other disciplines shows its contribution to the development of the broader body of scientific knowledge. This paper investigates the contribution of IMP (Industrial Marketing and Purchasing) research to
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::82330650ea82133c360303955d97f261
https://doi.org/10.1016/j.indmarman.2020.02.022
https://doi.org/10.1016/j.indmarman.2020.02.022
Publikováno v:
The Palgrave Handbook of Service Management ISBN: 9783030918279
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::bceef45d62a114ed9b2ee56ae85731f0
https://doi.org/10.1007/978-3-030-91828-6_29
https://doi.org/10.1007/978-3-030-91828-6_29
Publikováno v:
Practices and Tools for Servitization ISBN: 9783319765167
Servitization implies different strategies for product-based businesses that can leverage various product-based services as proactive tools in their search for new growth opportunities. The framework presented herein—based on different degree of ac
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::49246c6458403dd7c4ed13f473754141
https://doi.org/10.1007/978-3-319-76517-4_17
https://doi.org/10.1007/978-3-319-76517-4_17
As the marketing literature increasingly construes markets as malleable entities, research studies of ‘market-shaping’ strategies have gained increasing attention in recent years. Those are proactive, deliberate initiatives which a firm takes wit
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::9769444705ad8a6e925dbe8faf9d7778
http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-143227
http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-143227
Autor:
Per Carlborg, Daniel Kindström
Publikováno v:
Journal of Business & Industrial Marketing. 29:313-323
Purpose – This paper aims to investigate the role of service modularity in developing and deploying efficient services, while at the same time meeting diverse customer needs. The analysis distinguishes between different service types and sets forth
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::562504c72db148a02b50c2d517314f7c
https://doi.org/10.1108/jbim-08-2013-0170
https://doi.org/10.1108/jbim-08-2013-0170