Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Pedro M. Freitas da Silva"'
Publikováno v:
Innovar: Revista de Ciencias Administrativas y Sociales, Vol 27, Iss 64, Pp 23-38 (2017)
This article seeks to add to the body of knowledge on the role played by brand experience and its relationship with satisfaction, trust and service quality in the development of loyalty. Structural Equation Modelling (sem) is used to analyze 690 tel
Externí odkaz:
https://doaj.org/article/3382e09ff9cd4d77bac52ed3c9936284