Zobrazeno 1 - 7
of 7
pro vyhledávání: '"Pavlína Pawlasová"'
Autor:
Pavlína Pawlasová, Vojtěch Klézl
Publikováno v:
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Vol 65, Iss 6, Pp 2045-2054 (2017)
This paper focuses on the customers’ satisfaction with online group‑buying purchases on the South Korean market. The aim of the paper is to examine a model of Generation Y consumers’ satisfaction and the repeat purchase intention applying the t
Externí odkaz:
https://doaj.org/article/04db5a9dc5d34e0ca678dfdcc3440da5
Autor:
Vojtěch Klézl, Pavlína Pawlasová
Publikováno v:
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Vol 65, Iss 6, Pp 2045-2054 (2017)
This paper focuses on the customers’ satisfaction with online group‑buying purchases on the South Korean market. The aim of the paper is to examine a model of Generation Y consumers’ satisfaction and the repeat purchase intention applying the t
Autor:
Pavlína, Pawlasová1 pavlina.pawlasova@vsb.cz
Publikováno v:
Journal of Competitiveness. Dec2015, Vol. 7 Issue 4, p18-32. 15p.
Autor:
Pavlína Pawlasová
Publikováno v:
Ekonomická revue - Central European Review of Economic Issues. 17:199-208
The topic of this paper is the evaluation of the factors that affect users’ satisfaction with online group buying. Social exchange theory was used to identify these factors. Reciprocity, reputation and trust, proposed by social exchange theory, and
Autor:
Pavlína Pawlasová
Publikováno v:
Ekonomická revue - Central European Review of Economic Issues. 16:149-158
The topic of this paper is the optimisation of postings on Facebook through the energy drink SEMTEX social page. The research aim is to identify factors and analyse their impacts on the number of sharing, comments and likes. Analysis of dependence is
Publikováno v:
Journal of Competitiveness, Vol 5, Iss 3, Pp 76-89 (2013)
The aim of this paper is to present the work of the research team who tried to construct a model that explores general opinions of students about education on Facebook and also opinions of students about education on the social page for course E-mark
Autor:
Pavlína Pawlasová
Publikováno v:
12th Annual International Bata Conference.