Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Paulius Bakanauskas"'
Publikováno v:
Organizacijų Vadyba: Sisteminiai Tyrimai, Vol 80, Iss 1, Pp 7-18 (2018)
The aim of this paper is to create and present a model which suggests what and how Instagram tools should be used by a new travel influencer trademark in order to create intangible values to become a brand. The paper presents the results of research