Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Paulius Bakanauskas"'
Publikováno v:
Baltic Journal of Economic Studies, Vol 10, Iss 4, Pp 32-43 (2024)
This research explores the nexus of audio branding and small and medium-sized enterprises (SMEs), a substantial sector representing 90% of global businesses yet one that remains largely underrepresented in the context of audio branding. The primary r
Externí odkaz:
https://doaj.org/article/b39efd63602a4051a40d8a39c743f71f
Publikováno v:
Organizacijų Vadyba: Sisteminiai Tyrimai, Vol 80, Iss 1, Pp 7-18 (2018)
The aim of this paper is to create and present a model which suggests what and how Instagram tools should be used by a new travel influencer trademark in order to create intangible values to become a brand. The paper presents the results of research