Zobrazeno 1 - 10
of 17
pro vyhledávání: '"Paul J. Deutschmann"'
Autor:
Hideya Kumata, Paul J. Deutschmann
Publikováno v:
Review of Educational Research. 28:148-158
Publikováno v:
Journalism Quarterly. 38:460-472
Interviewers find the daily mass communication intake of Latin American professional and technical people roughly on a par with, and in some ways broader than, that of comparable North Americans. Domestic and foreign media consumption patterns are an
Autor:
Paul J. Deutschmann
Publikováno v:
Journalism Quarterly. 40:27-35
Even at the low development level of a small Andean village, there are persons receiving messages from the modern mass media. The study suggests that the process of media audience building may be fundamentally the same in this quite different culture
Autor:
Paul J. Deutschmann, John T. Mcnelly
Publikováno v:
American Behavioral Scientist. 8:25-29
The authors have made a statistical construction of the "average" Latin American country. Factor analysis produced three central indices—Size, Developmental Level, and Exports to the United States—which account for considerable differences betwee
Autor:
Paul J. Deutschmann
Publikováno v:
Journal of Communication. 8:77-83
Publikováno v:
Audiovisual communication review. 9:212-219
Publikováno v:
Journalism Quarterly. 37:345-355
Analyzing data gathered in studies of three different “news breaks,” the authors describe apparent regularities in the diffusion process and note differences in the functions of the newspaper and broadcast media. Other findings suggest that perso
Autor:
Paul J. Deutschmann
Publikováno v:
Journal of Communication. 7:63-73
Publikováno v:
Audiovisual communication review. 9:263-270
Autor:
Walter B. Emery, Paul J. Deutschmann
Publikováno v:
Journal of Broadcasting. 5:219-228
Appraisal of a broadcasting station for the purpose of sale is an activity involving considerable risk and even more guesswork. It is very hard to determine value, particularly when the purchase price is determined more by intangible assets and prosp