Zobrazeno 1 - 10
of 36
pro vyhledávání: '"Patriya Tansuhaj"'
Autor:
Hyuksoo Cho, Patriya Tansuhaj
Publikováno v:
Innovative Marketing, Vol 7, Iss 3 (2011)
Externí odkaz:
https://doaj.org/article/e3ff029cda7a4e55ae5ea720d61912dc
Publikováno v:
Innovative Marketing, Vol 5, Iss 3 (2009)
Externí odkaz:
https://doaj.org/article/e5c21ac6acca4332a78ca6dc0084fabd
Publikováno v:
Journal of Education for Business. 95:129-137
The authors focus on applying mindfulness-related concepts to business education by relying on transformational learning techniques for reducing impulse buying in a six-week Smart Consumer universi...
Publikováno v:
Journal of Business Research. 77:124-130
In light of a growing interest in the use of retro brands, which blend modern and traditional values, this study examines the relationship between value integration (VI) of consumers (perceived degree of overlap between conflicting values) on brand r
Publikováno v:
Journal of Business Research. 69:3406-3414
Building on stakeholder theory, we propose and test an integrative model that incorporates the relationships between a firm's orientations and sustainable supply chain practices [i.e., sustainable purchasing practices (SPPs) and sustainable supply pr
Publikováno v:
Journal of Global Marketing. 27:161-177
Emerging market countries are characterized by weaknesses in institutions, infrastructure, and other public resources to support business. Small and medium-sized enterprises (SMEs) typically endure limited private resources. Despite such deficiencies
Autor:
Kivilcim Dogerlioglu-Demir, Patriya Tansuhaj, Suprateek Sarker, Suranjan Chakraborty, Mark Mulder
Publikováno v:
ACM Transactions on Management Information Systems. 4:1-36
Information technology (IT) is often an enabler in bringing people together. In the context of this study, IT helps connect matchmaking service providers with those looking for love, particularly when a male seeks to meet and possibly marry a female
Autor:
Hyuksoo Cho, Patriya Tansuhaj
Publikováno v:
Thunderbird International Business Review. 55:513-530
Technological advances have made it feasible for small and medium-sized enterprises (SMEs) to become active in global markets through information technology (IT)-mediated electronic intermediaries (e-intermediaries) instead of relying only on traditi
Publikováno v:
Industrial Marketing Management. 40:1305-1318
While emerging literature on sustainability shows that environmentally responsible strategies can contribute to competitive advantage and enhanced financial performance, little is known about specific marketing capabilities that lead to sustainable c