Zobrazeno 1 - 8
of 8
pro vyhledávání: '"Patricia Durán-Álamo"'
Publikováno v:
Media and Communication, Vol 10, Iss 1, Pp 198-207 (2022)
While some social networks like Facebook are losing interest among digital influencers, TikTok continues to grow, capturing and impacting centennials and millennials alike. This situation highlights the new generations’ increasing interest in short
Externí odkaz:
https://doaj.org/article/82511005a19c40e38aa5ba6365ef3393
Publikováno v:
Social Marketing and Sustainable Development Goals (SDGs) ISBN: 9783031273766
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1a8d0e2df43c197463c43dbe84d2b5b2
https://doi.org/10.1007/978-3-031-27377-3_20
https://doi.org/10.1007/978-3-031-27377-3_20
Publikováno v:
Positive and Constructive Contributions for Sustainable Development Goals ISBN: 9781668474990
Over recent years, companies have developed multiple corporate social responsibility (CSR) actions with the aim of being more economically, socially, and environmentally responsible with their surroundings. In this context, many of these strategies a
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::57366de6145af9a2ad3082f8ded39c49
https://doi.org/10.4018/978-1-6684-7499-0.ch002
https://doi.org/10.4018/978-1-6684-7499-0.ch002
Publikováno v:
aDResearch ESIC International Journal of Communication Research. 29:e253
Objetivo: Con la Agenda 2030 y los Objetivos de Desarrollo Sostenible (ODS), muchas compañías están enfocando sus acciones de RSC al cumplimiento de estos objetivos. Las empresas de distribución comercial tienen un papel protagonista ya que influ
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::28db311a47ea0d82862a637f6d129ddd
https://doi.org/10.7263/adresic-29-253
https://doi.org/10.7263/adresic-29-253
Publikováno v:
Media and Communication
New Narratives for New Consumers: Influencers and the Millennial and Centennial Generations
New Narratives for New Consumers: Influencers and the Millennial and Centennial Generations
While some social networks like Facebook are losing interest among digital influencers, TikTok continues to grow, capturing and impacting centennials and millennials alike. This situation highlights the new generations’ increasing interest in short
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::b6d436b20e48ac6177738e0f86a19480
https://doi.org/10.17645/mac.v10i1.4737
https://doi.org/10.17645/mac.v10i1.4737
Autor:
RUTH, NICOLAS, JACKE, CHRISTOPH
Publikováno v:
Persona Studies; 2024, Vol. 10 Issue 1, p99-110, 12p
This book presents high-quality cases on different social marketing campaigns that have been developed by NGOs, Public Administration, and businesses. They will be specifically focused on achieving, or contributing to achieving, the different Sustain
Autor:
Cristina Raluca Gh. Popescu
In light of the Sustainable Development Goals (SDGs) that were set in 2015 by the international community as part of the UN2030 Agenda, it has become essential to develop possible solutions capable to address the latest economic, social, political, a