Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Paterne Micha Mbelangani Mban"'
Publikováno v:
Proceeding of Japan International Business and Management Research Conference.
The present study aimed to investigate the role of negative feelings on the consumer buying decision. The influence of a brand image, the need for social approval, and negative brand self- expressiveness on brand embarrassment, as well as the influen
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e8c700708d356a3a29349dbfad4f5f05
https://doi.org/10.31098/jibm.v1i1.228
https://doi.org/10.31098/jibm.v1i1.228
