Zobrazeno 1 - 10
of 13
pro vyhledávání: '"Ozhan karimi"'
Publikováno v:
International Journal of Digital Content Management, Vol 5, Iss 9, Pp 110-138 (2024)
Purpose: The purpose of this research was to provide a model for Validating and Presenting Brand-Customer Interaction Model in Digital Platform in the Cosmetics Industry.Method: This research was applied in its purpose and utilized a mixed approach (
Externí odkaz:
https://doaj.org/article/390e9d92bf2c4d7092f7afc8f263362b
Publikováno v:
سیاست نامه علم و فناوری, Vol 12, Iss 2, Pp 84-106 (2022)
The entrepreneurial ecosystem, including actors and related factors, creates productive entrepreneurship in a specific territory. Among these actors, universities can play an important role in the knowledge-based economy; therefore, they could be a f
Externí odkaz:
https://doaj.org/article/fc9c8a87a68a4f04b186c48591e3250c
Publikováno v:
International Journal of Digital Content Management, Vol 3, Iss 4, Pp 224-252 (2022)
Purpose: The present study aims to provide a model for analyzing the brand-customer relationship on Instagram in the cosmetics industry.Method: In this study, qualitative and quantitative methods have been used to analyze the data. The statistical po
Externí odkaz:
https://doaj.org/article/7363c7074be340f7b4c0675b27742e15
Publikováno v:
International Journal of Digital Content Management, Vol 3, Iss 4, Pp 274-296 (2022)
Purpose: Considering the competitive space of online businesses, branding would be the key element for achieving a competitive advantage. This study aimed at providing a digital marketing model for online business branding.Method: This was a fundamen
Externí odkaz:
https://doaj.org/article/40137940b9134380ac39c99556cc5a9c
Publikováno v:
حسابداری دولتی, Vol 8, Iss 1, Pp 153-172 (2021)
Subject and Purpose of the Article: The aim of this study was to develop a framework for identifying the challenges of virtual currencies in the marketing of the Iranian banking industry.Research Method: In the qualitative stage, the foundation data
Externí odkaz:
https://doaj.org/article/8ec57b8157cc42c8bfbbdf9e28753429
Publikováno v:
Rāhburdhā-yi Mudīriyyat dar Niẓām-i Salāmat, Vol 4, Iss 2, Pp 114-124 (2019)
Background: In modern organizations, establishment and utilization of the entrepreneurial thinking are inevitable. Entrepreneurial thinking is considered as the insight and ability of the founders as well as the cause of the organizations' birth and
Externí odkaz:
https://doaj.org/article/14e5c265fdd6426cb8fb4b6665345928
Publikováno v:
مدیریت بازرگانی, Vol 11, Iss 3, Pp 677-698 (2019)
Objective Inter-organizational intelligence is an effective way for organizations to adapt to the external environment, overcome the possible threats and seize opportunities. And since receiving information from the outside of the business environmen
Externí odkaz:
https://doaj.org/article/450247364623444085398953e43215b4
Publikováno v:
Management Science Letters, Vol 3, Iss 6, Pp 1671-1676 (2013)
In today's competitive business environment, consumers are exposed to make their choice from different alternatives. Customer loyalty has never been an easy task and many business owners may lose their customer as soon as new products appear on the m
Externí odkaz:
https://doaj.org/article/bfacdbc9e58642d6946916f4cc7481ac
Publikováno v:
Management Science Letters, Vol 2, Iss 4, Pp 1435-1440 (2012)
In this paper, we present an empirical study to investigate the effects of different marketing efforts on brand equity in mobile industry. The proposed study of this paper distributes a questionnaire consists of 26 questions including loyalty, qualit
Externí odkaz:
https://doaj.org/article/fd1e061946c949c2abb01fd1f8033f41
Publikováno v:
Rāhburdhā-yi Mudīriyyat dar Niẓām-i Salāmat, Vol 4, Iss 2, Pp 114-124 (2019)
Background: In modern organizations, establishment and utilization of the entrepreneurial thinking are inevitable. Entrepreneurial thinking is considered as the insight and ability of the founders as well as the cause of the organizations' birth and