Zobrazeno 1 - 10
of 34
pro vyhledávání: '"Omar S. Itani"'
Publikováno v:
Journal of Service Theory and Practice. 33:436-461
PurposeThis study examines the contextual variables that can curb the negative effects of role conflict on job satisfaction and enhance the positive effect of job satisfaction on creativity and service performance. More specifically, adopting the job
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9c78d26651b3009a59c033a0da9b9f33
https://doi.org/10.1108/jstp-08-2022-0163
https://doi.org/10.1108/jstp-08-2022-0163
Publikováno v:
International Journal of Retail & Distribution Management. 51:238-261
PurposeThis study aims to integrate brand and retailer levels variables to examine the direct and indirect relationships between omnichannel retailing and consumer engagement.Design/methodology/approachSurvey data are collected from a sample consumer
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0a1cf710cc28fbce6a71f458a17b7d3a
https://doi.org/10.1108/ijrdm-02-2022-0044
https://doi.org/10.1108/ijrdm-02-2022-0044
Publikováno v:
European Journal of Marketing
European Journal of Marketing, 2022, ⟨10.1108/EJM-11-2021-0916⟩
European Journal of Marketing, 2022, ⟨10.1108/EJM-11-2021-0916⟩
Purpose This study aims to develop and test a process model of the effect of social media use by business-to-business (B2B) salespeople on their value cocreation and cross/upselling performance. Adopting a research acquisition perspective, the author
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::8a9cf5fce0a247e91fff21b803b50f3c
https://doi.org/10.1108/ejm-11-2021-0916
https://doi.org/10.1108/ejm-11-2021-0916
Publikováno v:
Industrial Marketing Management. 104:226-240
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e75b098b685806d98b59223587b29573
https://doi.org/10.1016/j.indmarman.2022.04.019
https://doi.org/10.1016/j.indmarman.2022.04.019
Publikováno v:
European Journal of Marketing. 56:500-531
Purpose The purpose of this study is to examine the role of salesperson moral identity centrality in value co-creation. This study identified and tested an extended identity-based formation process of selling orientation, customer orientation and val
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a2f729c677b65ecb761241dde3ee348c
https://doi.org/10.1108/ejm-06-2020-0431
https://doi.org/10.1108/ejm-06-2020-0431
Publikováno v:
Industrial Marketing Management. 100:127-144
The nature of inside sales has shifted, increasing in autonomy, importance, and scope. Moreover, buyers are changing their preferences from face-to-face interactions to virtual-based relationships, leading to a future full of opportunities for inside
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ce0036dfd02093a958e38ad5db4ce45c
https://doi.org/10.1016/j.indmarman.2021.10.006
https://doi.org/10.1016/j.indmarman.2021.10.006
Publikováno v:
Journal of Business & Industrial Marketing.
Purpose Although research analyzing the consequences of salesperson social media use in driving sales behaviors and performance outcomes has proliferated in the recent past, there are significant research gaps in the domain. Grounded in task-technolo
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d3462288c5a94c7d677a5165ecf87cb7
https://doi.org/10.1108/jbim-01-2022-0056
https://doi.org/10.1108/jbim-01-2022-0056
Publikováno v:
Asia Pacific Journal of Marketing and Logistics.
PurposeThis study investigates the mediating role of consumer engagement (CE) in the relationship between perceived behavioral control (PBC) and purchase intent and the moderating role of perceived safety in the relationship between PBC and CE in the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0c928268c70914a1239e762ac9f12b09
https://doi.org/10.1108/apjml-08-2022-0654
https://doi.org/10.1108/apjml-08-2022-0654
Autor:
Omar S. Itani, Aniefre Eddie Inyang
Publikováno v:
International Journal of Bank Marketing, 2015, Vol. 33, Issue 6, pp. 692-716.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IJBM-06-2014-0076
Publikováno v:
Journal of Promotion Management. 28:537-558
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1ec0a316b62b98e6bb15fd1fd3cf83ba
https://doi.org/10.1080/10496491.2021.2009615
https://doi.org/10.1080/10496491.2021.2009615