Zobrazeno 1 - 10
of 63
pro vyhledávání: '"Olutayo Otubanjo"'
Publikováno v:
Digital Business in Africa ISBN: 9783030934989
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::cdffcd5fb0311aad0abcdaaeeaba4b00
https://doi.org/10.1007/978-3-030-93499-6_6
https://doi.org/10.1007/978-3-030-93499-6_6
Autor:
Olutayo Otubanjo, B., Melewar, T.C.
Publikováno v:
Corporate Communications: An International Journal, 2007, Vol. 12, Issue 4, pp. 414-432.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/13563280710832542
Publikováno v:
Management Decision, 2007, Vol. 45, Issue 6, pp. 1023-1037.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/00251740710762071
Publikováno v:
Sustainable Branding ISBN: 9780367855703
Sustainable Branding
Sustainable Branding
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::753a49e2b8c573d0501d6ca24035c7f9
https://doi.org/10.4324/9780367855703-7
https://doi.org/10.4324/9780367855703-7
Autor:
Oluwayemisi Olomo, Olutayo Otubanjo
Publikováno v:
Health Service Marketing Management in Africa ISBN: 9780429400858
Health Service Marketing Management in Africa
Health Service Marketing Management in Africa
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e4b56f52840a7076208483b4e3da9350
https://doi.org/10.4324/9780429400858-11
https://doi.org/10.4324/9780429400858-11
Although African markets have incorporated various selling practices originating from the West, there are still some selling practices that are indigenous to the African people and are widely practised by sellers across the continent. This chapter is
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::313f5c53a685c3b2545f6ebe656a0af5
https://doi.org/10.1108/s1877-636120180000020003
https://doi.org/10.1108/s1877-636120180000020003
Publikováno v:
The Marketing Review. 15:383-400
Publikováno v:
Journal of Euromarketing. 24:149-169
Autor:
Chen-Chu Chen, Olutayo Otubanjo
Publikováno v:
The Marketing Review. 13:329-345