Zobrazeno 1 - 10 of 19 pro vyhledávání: '"Olusanmi C. Amujo"'
1
Odo Ere and Egbe Land Dispute Resolution by the Supreme Court of Nigeria in 1997
Autor: Olusanmi C. Amujo
Publikováno v: SSRN Electronic Journal.
In the Yagba Area Court Grade 1 holden at Isanlu, Kwara State (now Kogi State) the plaintiff for himself and as representing Ere Community in West Yagba claimed from the Kati family of Egbe also in West Yagba and represented by the defendant on recor
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::ef77161dde2dd7d6587d32fb1acf7b34
https://doi.org/10.2139/ssrn.3322706
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4
Leveraging Rebranding of ‘Unattractive’ Nation Brands to Stimulate Post-Disaster Tourism
Autor: Olutayo Otubanjo, Olusanmi C. Amujo
Publikováno v: Tourist Studies. 12:87-105
This paper presents insights on how to rebrand a nation with a negatively viewed brand name and identity caused by disaster, atrocity or political upheaval, to stimulate tourism. Following a review of the literature, the authors conceptualise the not
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::4d3fa3e653a6548cb7855fa1d8f697de
https://doi.org/10.1177/1468797612444196
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5
Conceptualising the notion of corporate brand covenant
Autor: Olutayo Otubanjo, Olusanmi C. Amujo, Temi Abimbola
Publikováno v: Journal of Product & Brand Management. 19:410-422
PurposeThis paper aims to theorise the concept of corporate brand covenant.Design/methodology/approachChristian theology is drawn on to define and identify the source of the notion of covenant. Similarly, a review of the literature on the meaning and
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::aaa4b8bde8da60bf2531d00afb193254
https://doi.org/10.1108/10610421011085721
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6
The Informal Corporate Identity Communication Process
Autor: Olutayo Otubanjo, Olusanmi C. Amujo, Nelarine Cornelius
Publikováno v: Corporate Reputation Review. 13:157-171
An informal corporate identity communication process model is developed to give theoretical foundation to the implicit assumption that everything the firm does communicates. Existing theories within the framework of corporate identity are reviewed, h
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::293a267bf6700ea0378e707f3b06e6a8
https://doi.org/10.1057/crr.2010.18
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7
The Saliency of Second Level Agenda-setting Theory Effects on the Corporate Reputation of Business Organizations in Nigeria
Autor: Olusanmi C. Amujo, Olutayo Otubanjo
Publikováno v: International Journal of Marketing Studies. 4
Purpose: This paper examines how business news reports on the activities of business organizations in Nigeria set agenda for the opinions, attitudes and perceptions of their stakeholders.Design/method/approach: Content analysis of business newspapers
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::40fb71602510ba55513e7a34ae3c5fd7
https://doi.org/10.5539/ijms.v4n5p29
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