A Case Study on Factors Affecting the Perception of Customers in Purchasing Air Fryer Products: Basis for a Proposed Enhanced Marketing Promotion Program.

Autor: Auyong, Terrence Arvin S., De Jesus, Shawn Caesar M., Maralit, Donnel Douglas G., Obeles, Aaron Joshua T., De Jesus, Francis Lawrence B.

Publikováno v: Journal of Business & Management Studies (2709-0876); Apr-Jun2022, Vol. 4 Issue 2, p396-422, 27p