On Detecting Policy-Related Political Ads: An Exploratory Analysis of Meta Ads in 2022 French Election

Autor: Vera Sosnovik, Romaissa Kessi, Maximin Coavoux, Oana Goga

Publikováno v: WWW 2023-The ACM Web Conference 2023
WWW 2023-The ACM Web Conference 2023, Apr 2023, Austin Texas, United States. pp.4104-4114, ⟨10.1145/3543507.3583875⟩

Online political advertising has become the cornerstone of political campaigns. The budget spent solely on political advertising in the U.S. has increased by more than 100% from \$700 million during the 2017-2018 U.S. election cycle to \$1.6 billion

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::c12f8a2163f2748b151e663eda3685f4
https://doi.org/10.1145/3543507.3583875

Exploring the Online Micro-targeting Practices of Small, Medium, and Large Businesses

Autor: Salim Chouaki, Islem Bouzenia, Oana Goga, Beatrice Roussillon

Publikováno v: CSCW
CSCW, Nov 2022, online, France. pp.1-23, ⟨10.1145/3555103⟩
ACM Conference on Computer-Supported Cooperative Work and Social Computing

International audience; Facebook and other advertising platforms exploit users' data for marketing purposes by allowing advertisers to select specific users and target them with well-crafted messages (the practice is being called micro-targeting). Ho

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::049857f510d5118f6e89c300a7f088e3
http://arxiv.org/abs/2207.09286

Understanding the Complexity of Detecting Political Ads

Autor: Vera Sosnovik, Oana Goga

Publikováno v: WWW
WWW '21: The Web Conference 2021
WWW '21: The Web Conference 2021, Apr 2021, Ljubljana, Slovenia. pp.2002-2013, ⟨10.1145/3442381.3450049⟩

Online political advertising has grown significantly over the last few years. To monitor online sponsored political discourse, companies such as Facebook, Google, and Twitter have created public Ad Libraries collecting the political ads that run on t

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::08f3e97daf86292cf8c8806d9c265cf2
http://arxiv.org/abs/2103.00822

Auditing Offline Data Brokers via Facebook's Advertising Platform

Autor: Oana Goga, Krishna P. Gummadi, Giridhari Venkatadri, Michelle L. Mazurek, Piotr Sapiezynski, Elissa M. Redmiles, Alan Mislove

Publikováno v: The Web Conference 2019
The Web Conference 2019, May 2019, San Fransisco, United States. ⟨10.1145/3308558.3313666⟩
The World Wide Web Conference on-WWW '19
WWW
The World Wide Web Conference on -WWW '19
Proceedings of The World Wide Web Conference

International audience; Data brokers such as Acxiom and Experian are in the business of collecting and selling data on people; the data they sell is commonly used to feed marketing as well as political campaigns. Despite the ongoing privacy debate, t

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::6bc6bb1cc4e40d84dfd343815d1b851d
https://hal.archives-ouvertes.fr/hal-02069470/document

On Microtargeting Socially Divisive Ads: A Case Study of Russia-Linked Ad Campaigns on Facebook

Autor: Krishna P. Gummadi, Johnnatan Messias, Mahmoudreza Babaei, Fabrício Benevenuto, Oana Goga, Elissa M. Redmiles, Filipe N. Ribeiro, Koustuv Saha, Lucas Henrique

Publikováno v: ACM Fairness, Accountability and Transparency Conference
ACM Fairness, Accountability and Transparency Conference, Jan 2019, Atlanta, Georgia, United States. pp.140-149, ⟨10.1145/3287560.3287580⟩
Proceedings of the 2019 Conference on Fairness, Accountability, and Transparency
Proceedings of the Conference on Fairness, Accountability, and Transparency

Targeted advertising is meant to improve the efficiency of matching advertisers to their customers. However, targeted advertising can also be abused by malicious advertisers to efficiently reach people susceptible to false stories, stoke grievances,

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::5c7dda53df3ef00d21ca59083e969587
https://hal.archives-ouvertes.fr/hal-02000270