Zobrazeno 1 - 10
of 96
pro vyhledávání: '"O'Guinn, Thomas"'
Autor:
Swaminathan, Vanitha, Sorescu, Alina, Steenkamp, Jan-Benedict E.M., O’Guinn, Thomas Clayton Gibson, Schmitt, Bernd
Publikováno v:
Journal of Marketing, 2020 Mar 01. 84(2), 24-46.
Externí odkaz:
https://www.jstor.org/stable/26973115
Autor:
O'Guinn, Thomas C., Shrum, L. J.
Publikováno v:
Journal of Consumer Research, 1997 Mar 01. 23(4), 278-294.
Externí odkaz:
https://www.jstor.org/stable/2489565
Autor:
O'GUINN, THOMAS CLAYTON1 toguinn@bus.wisc.edu, TANNER, ROBIN J.2 rtanner@bus.wisc.edu, MAENG, AHREUM3 amaeng@ku.edu
Publikováno v:
Journal of Consumer Research. Aug2015, Vol. 42 Issue 2, p196-213. 18p. 1 Color Photograph, 2 Diagrams, 1 Chart.
Publikováno v:
Journal of Consumer Research, 2015 Aug 01. 42(2), 196-213.
Externí odkaz:
https://www.jstor.org/stable/26570199
Publikováno v:
In International Journal of Research in Marketing September 2013 30(3):211-218
Autor:
Muniz Jr., Albert M.1 amuniz@wppost.depaul.edu, O'Guinn, Thomas C.2,3
Publikováno v:
Journal of Consumer Research. Mar2001, Vol. 27 Issue 4, p412-432. 21p. 1 Diagram, 1 Chart, 1 Map.
Autor:
O'Guinn, Thomas C.1, Meyer, Timothy P.2
Publikováno v:
Journal of Advertising Research. Dec83/Jan84, Vol. 23 Issue 6, p9. 8p.
Autor:
Faber, Ronald J., O'Guinn, Thomas C.
Publikováno v:
Journal of Consumer Research. Dec92, Vol. 19 Issue 3, p459-469. 11p. 3 Charts, 1 Graph.
Autor:
O'Guinn, Thomas C.1, Belk, Russell W.2
Publikováno v:
Journal of Consumer Research. Sep89, Vol. 16 Issue 2, p227-238. 12p.
Autor:
O'Guinn, Thomas C.1, Faber, Ronald J.2
Publikováno v:
Journal of Consumer Research. Sep89, Vol. 16 Issue 2, p147-157. 11p. 1 Chart.