Zobrazeno 1 - 10
of 18
pro vyhledávání: '"Noni Zaharia"'
Autor:
Noni Zaharia, Anastasios Kaburakis
Publikováno v:
Journal of Sport Management. 30:248-264
Collaboration between industry and academia is a subject of great interest to sport management academics and sport industry leaders in the United States. However, there is a lack of research regarding barriers to sport industry–academia collaborati
Publikováno v:
Sport Management Education Journal. 10:13-28
The growth of sport management programs housed in (or with formal curriculum-based ties to) a school of business indicates more academic institutions are reconsidering sport management as a business-oriented field. Thus, research is necessary regardi
Publikováno v:
Journal of Sport Management. 30:162-175
The growth of sport sponsorship has led to an increase in the number of studies measuring sponsorship outcomes in different sport settings. Most studies, however, have focused on understanding the factors leading to purchase intentions. A more accura
Autor:
Noni Zaharia
Publikováno v:
Modern Applied Science. 13:42
The study sought to address the belief that professional male golfers suffer a decline in performance as they age. Thus, the purpose of this research was to understand if age affects male golfers’ performance on their entire performance for the PGA
Publikováno v:
Choregia, Vol 9, Iss 2, Pp 77-97 (2013)
Although the Paralympics are the world’s second largest sporting event after the Olympics and continue to grow in popularity, there is little available research regarding spectators of sport competitions for disabled athletes. The purpose of this s
Autor:
Noni Zaharia
Publikováno v:
International Journal of Business and Management. 12:1
The reputation of academic programs is increasingly defined in terms of both the generation of high-quality research and the success in transferring scientific findings into commercial development. However, there is a lack of empirical evidence on th
Publikováno v:
International Journal of Marketing Studies. 9:38
The improvements in new media technologies in conjunction with the expansion of innovative opportunities for marketing and consuming sport have played direct roles in the globalization of sport. However, those in the Sport Management academic field a
Publikováno v:
International Journal of Marketing Studies. 8:43
This study sought to develop and test a cross-national sport sponsorship model. Sponsorship and Hofstede’s cultural dimensions theories were utilized for the theoretical framework for this study. A survey was conducted with 522 Chelsea FC soccer cl