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Publikováno v:
Russian Journal of Agricultural and Socio-Economic Sciences, Vol 152, Iss 8, Pp 65-75 (2024)
The decline in visitation levels caused by weak revisit intentions indicates the need for more effective marketing strategies that are in accordance with consumer preferences. This study aims to examine and explain the role of brand image in mediatin
Externí odkaz:
https://doaj.org/article/40de61a2461e4aa29013909508a4a0f7