Zobrazeno 1 - 10
of 18
pro vyhledávání: '"Nilsah Cavdar Aksoy"'
Autor:
Nihal Yazıcı, Nilşah Cavdar Aksoy
Publikováno v:
Cumhuriyet Üniversitesi İktisadi ve İdari Bilimler Dergisi, Vol 24, Iss 2, Pp 211-226 (2023)
İş dünyasında yoğun bir şekilde sosyal ilişkiler barındıran adalet, işletme disiplini için de tartışma konusu olmuş ve çalışanların adalet algıları ve adaletsiz uygulamalara tepkileri yaygınlıkla incelenmiştir. Adalet kavramın
Externí odkaz:
https://doaj.org/article/f5f8f7116b444e308d973d8a5426afd3
Publikováno v:
İzmir İktisat Dergisi, Vol 35, Iss 3, Pp 573-592 (2020)
Dijital dünyanın önemli bir temsilcisi olan mobil uygulamalar, müşterilerin çevrimiçi ortamda farklı alanlarda hizmet almak için kullandığı araçlardandır. Bu alanların açığa çıkardığı uygulamalardan biri mobil navigasyon uygula
Externí odkaz:
https://doaj.org/article/cf4c3b5c0a034719ac90f77f10c7cff0
Autor:
Nilsah Cavdar Aksoy, Nihal Yazici
This study focuses on customers' information-sharing behavior in the context of online brand advocacy behavior regarding hotel brands. We aim to explain hotel customers' online brand advocacy behavior through three-sided justice evaluations (i.e., ju
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::9a8bc6f6e49caed3e31c7279f9acbfd4
https://avesis.gsu.edu.tr/publication/details/22243b08-30ae-4abd-9b13-157c7027074b/oai
https://avesis.gsu.edu.tr/publication/details/22243b08-30ae-4abd-9b13-157c7027074b/oai
Publikováno v:
Journal of Product & Brand Management.
Purpose This study aims to focus on the information sharing behavior of employees in the context of online brand advocacy based on the cognition–affection–behavior framework. Design/methodology/approach Online surveys were distributed to 840 empl
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::daa5d1d3f0e2d0bfa35bd40a91fc5b85
https://doi.org/10.1108/jpbm-11-2021-3742
https://doi.org/10.1108/jpbm-11-2021-3742
The customer engagement value plays a vital role in the service industry. This study aims to explain how the customer engagement value occurs through restaurants using the stimulus-organism-response approach (S-O-R), based on environment-related dime
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::e169c5a6d3ec386b3a972ae5111514a2
https://avesis.gsu.edu.tr/publication/details/284610ca-ccc6-41db-bc9d-8899813d1613/oai
https://avesis.gsu.edu.tr/publication/details/284610ca-ccc6-41db-bc9d-8899813d1613/oai
Autor:
Nihal Yazici, Nilsah Cavdar Aksoy
Because of the threat it poses to human health around the world, the COVID-19 pandemic has had devastating effects on the economies of all countries. Businesses had to change their business models, working conditions, marketing communication, technol
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7e681881cad3f1f90f1ec7f6d3fb3443
https://doi.org/10.4018/978-1-7998-9764-4.ch002
https://doi.org/10.4018/978-1-7998-9764-4.ch002
Autor:
Nilsah Cavdar Aksoy, Alev Kocak Alan
Using primary and secondary data, this case study analyzes the issue KORFEZ must face during the COVID-19 pandemic and demonstrates how KORFEZ may deal with its lack of digital marketing-related initiatives and digital communication weaknesses throug
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::eb7222d5c1e4182e57b8023d1d9a7dbf
https://doi.org/10.4018/978-1-6684-6750-3.ch007
https://doi.org/10.4018/978-1-6684-6750-3.ch007
Publikováno v:
Volume: 15, Issue: 1 169-172
PressAcademia Procedia
PressAcademia Procedia
Purpose- Customer citizenship behavior (CCB) is an increasingly important behavior in the digital marketing context. This behavior positively affects company performance and also provides benefits for other customers. In this study, CCB is handled in
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::126b6d99bb30417dd1e7a17653c7a7a3
https://dergipark.org.tr/tr/pub/pap/issue/71641/1153268
https://dergipark.org.tr/tr/pub/pap/issue/71641/1153268
Publikováno v:
İzmir İktisat Dergisi. 35:573-592
Dijital dünyanın önemli bir temsilcisi olan mobil uygulamalar, müşterilerin çevrimiçi ortamda farklı alanlarda hizmet almak için kullandığı araçlardandır. Bu alanların açığa çıkardığı uygulamalardan biri mobil navigasyon uygula
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::f436f7bc6375fcb9f6974fb00e2835de
https://doi.org/10.24988/ije.202035310
https://doi.org/10.24988/ije.202035310
© 2021 Elsevier B.V.Online game playing represents a prominent consumption pattern of the digital world. The online games market is therefore a major topic of concern for behavioral research to understand and explain the consumer responses. One vita
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::ec1776fead40701c3032a3bf025df703
https://avesis.gsu.edu.tr/publication/details/9ee0d478-e449-4712-b761-e1fe6dba0ca4/oai
https://avesis.gsu.edu.tr/publication/details/9ee0d478-e449-4712-b761-e1fe6dba0ca4/oai