Zobrazeno 1 - 10
of 21
pro vyhledávání: '"Nicole Cunningham"'
Publikováno v:
South African Journal of Economic and Management Sciences, Vol 27, Iss 1, Pp e1-e12 (2024)
Background: Bottom-of-the-pyramid (BOP) consumers’ significant discretionary purchases of non-essential products, such as apparel, contribute to retail growth. In a turbulent retail environment, store atmospherics presents an innovative cost-effect
Externí odkaz:
https://doaj.org/article/17ec48944fb741e7a4b856d3d02b6bee
Publikováno v:
South African Journal of Information Management, Vol 25, Iss 1, Pp e1-e14 (2023)
Background: Given the increased usage of mobile apps among males when purchasing apparel, it is imperative that retailers develop mobile apps that align with the target market’s needs. Objectives: This article aims to determine the mobile app inte
Externí odkaz:
https://doaj.org/article/e034164bb0eb405b831cd7db1b929f9a
Autor:
Nicole Cunningham
Publikováno v:
Cogent Business & Management, Vol 10, Iss 1 (2023)
AbstractThis study investigates the effect that social group influences have on the purchase intention of premium alcohol by adapting the theory of planned behaviour. The moderating effect of the need to save face and conform to a social group’s ex
Externí odkaz:
https://doaj.org/article/e593a509401a4b38be087be4814d447f
Publikováno v:
South African Journal of Business Management, Vol 50, Iss 1, Pp e1-e12 (2019)
Background: Existing research in the B2B field focuses on relationship marketing and not the importance of building brand equity. By focusing efforts on building brand equity B2B service firms have the opportunity to develop a long-term competitive a
Externí odkaz:
https://doaj.org/article/e0125b994a9446ada82f6757579e39d2
Publikováno v:
Journal of Consumer Behaviour. 21:955-972
Publikováno v:
International Journal of Retail & Distribution Management. 49:752-771
PurposeWithin the highly competitive clothing retail industry, retailers (both affordable and premium) need to consider which customer experience elements drive customer satisfaction and repurchase intentions. The purpose of this study is to determin
Autor:
Nicole Cunningham
Publikováno v:
Journal of Police and Criminal Psychology.
Publikováno v:
Health Communication. 33:1482-1493
In this article we employ the think-aloud protocol to gain an in-depth look at how 23 individuals searched for online health information. Participants narrated their health searches as we audio and video recorded using screen-capture software. We tra
Publikováno v:
Curr Dev Nutr
OBJECTIVES: Tompkins County has a high rate of breastfeeding initiation (92.4% in 2017) but has less success in metrics of exclusive breastfeeding and breastfeeding continuation. We sought to determine barriers to exclusive breastfeeding for 6 mo as
Autor:
Nicole Cunningham, Michelle Meloy
Publikováno v:
Sourcebook on Violence Against Women
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::100199a4075ce377500ae14d50ae6396
https://doi.org/10.4135/9781483399591.n10
https://doi.org/10.4135/9781483399591.n10