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pro vyhledávání: '"Nguyen Ha Minh Anh"'
Autor:
Le Minh Ngoc, Nguyen Thanh Lam, Kieu Vu Linh Chi, Nguyen Ha Minh Anh, Van Tuan Pham, Ho Thi Phuong Thao
Publikováno v:
International Journal of Business and Applied Social Science. :26-33
The fundamental purpose of this study is to identify and evaluate factors influencing Hanoi consumers' intention to purchase vegan fashion products based on the framework of the Theory of Planned Behaviour (TPB). The ultimate result indicates that th