Zobrazeno 1 - 10
of 11
pro vyhledávání: '"Nezahat Ekici"'
Autor:
Cansu Ertürk, Nezahat Ekici
Publikováno v:
Volume: 33, Issue: 1 68-80
Anatolia: Turizm Araştırmaları Dergisi
Anatolia: Turizm Araştırmaları Dergisi
Interest in augmented reality (AR) applications in tourism, especially in experiential marketing and destination marketing, is increasing. By this research, it was aimed to determine which dimensions of experience affect the general visit experiences
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::43ee360659c7d5c43bd322c621933077
https://doi.org/10.17123/atad.891691
https://doi.org/10.17123/atad.891691
Publikováno v:
Volume: 23, Issue: 1 1-10
Ege Akademik Bakış Dergisi
Ege Academic Review
Ege Akademik Bakış Dergisi
Ege Academic Review
Current study addresses the role of mobile applications of platforms developed to prevent food waste recently. Sustainability consciousness have usually been handled in the field. By examining the role of mobile applications this study wants to make
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::ce077f4cabaaa0b30c554bfed34895e4
https://dergipark.org.tr/tr/pub/eab/issue/74523/1181830
https://dergipark.org.tr/tr/pub/eab/issue/74523/1181830
Autor:
Nezahat Ekici, Tuğba Özbölük
Publikováno v:
International Journal of Electronic Marketing and Retailing. 14:87
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::4fcaed059e4fc600fd8dc755b48bf33f
https://doi.org/10.1504/ijemr.2023.127289
https://doi.org/10.1504/ijemr.2023.127289
Autor:
Nezahat Ekici, Semra Doğan
Publikováno v:
Volume: 21, Issue: 3 769-790
Anadolu Üniversitesi Sosyal Bilimler Dergisi
Anadolu Üniversitesi Sosyal Bilimler Dergisi
Bu çalışmada COVID-19 pandemisi sürecinde Sağlık Bakanlığı tarafından kamuoyunu bilgilendirme ve farkındalık yaratmak amacıyla hazırlanan kamu spotları ve ‘Evde Kal’ görsellerindeki kaynak kişinin/kişilerin hedef kitlede yaratt
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::c6f3b00c982d02d27291dbeb02d381af
https://hdl.handle.net/11421/26419
https://hdl.handle.net/11421/26419
Ekici, Nezahat/0000-0003-1697-3483; Basil, Michael/0000-0003-4034-1195
WOS: 000507477500001
Ads making use of sexual appeals have the potential to attract attention, but they also run the risk of offending viewers. in this paper, two studie
WOS: 000507477500001
Ads making use of sexual appeals have the potential to attract attention, but they also run the risk of offending viewers. in this paper, two studie
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::a729517a258acada7832a4834bf7932f
https://hdl.handle.net/11421/24012
https://hdl.handle.net/11421/24012
Publikováno v:
Global Fashion Management Conference. 2018:92-107
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::63a26adf68a2355f408d0db95450a1db
https://doi.org/10.15444/gmc2018.01.09.02
https://doi.org/10.15444/gmc2018.01.09.02
Autor:
Mehmet Ali ABUCA, Nezahat EKİCİ
Publikováno v:
Electronic Journal of New Media. 6:54-71
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::06900d26a5fc454b41d189830fdd457b
https://doi.org/10.17932/iau.ejnm.25480200.2022/ejnm_v6i1006
https://doi.org/10.17932/iau.ejnm.25480200.2022/ejnm_v6i1006
Autor:
Nezahat Ekici, Bayram Zafer Erdoğan
Publikováno v:
Istanbul Business Research.
Bu çalışmanın amacı üçüncü kişi algısı ve yanlı iyimserlik gibi psikolojik temelli iki kavram arasındaki etkileşimin cinsel içerikli reklamlar ve satın alma niyeti özelinde irdelenmesidir. Bu amaçla, kolayda örnekleme yöntemiyle
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::7d5514919f8297a9ac93c38b71c11302
https://doi.org/10.26650/ibr.2019.48.0023
https://doi.org/10.26650/ibr.2019.48.0023
Autor:
Nezahat Ekici, Selda Başaran Alagöz
10th International Strategic Management Conference -- JUN 19-21, 2014 -- Rome, ITALY WOS:000346089700054 Customer demands that change with competitive circumstances of modern day, force firms improve themselves for new strategies to differentiate the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::6343446d404ab930fef9f7710e5f967c
https://hdl.handle.net/11492/3142
https://hdl.handle.net/11492/3142
Autor:
Volkan Doğan, Nezahat Ekici
Publikováno v:
International Journal of Marketing Studies. 5
The aim of this study is to investigate the relationship among general regret concerning the life, the regret concerning the process of purchasing and the regret concerning after the purchasing and to determine the characteristic properties which are
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4e06b452749fc3591ca1a56b4e331351
https://doi.org/10.5539/ijms.v5n6p73
https://doi.org/10.5539/ijms.v5n6p73