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Autor:
Neuheisl, Lukáš
Progression of human civilization in fields of technology, culture and media is closely tied to the creation of remains known as a cultural heritage. These artefacts and knowledge are testimonies of human cultures of distant and recent pasts. In last
Externí odkaz:
http://www.nusl.cz/ntk/nusl-404740
Autor:
Neuheisl, Lukáš
Progression of human civilization in fields of technology, culture and media is closely tied to the creation of remains known as a cultural heritage. These artefacts and knowledge are testimonies of human cultures of distant and recent pasts. In last
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::991c626dc64f0023196ab9de64ee5897
http://www.nusl.cz/ntk/nusl-404740
http://www.nusl.cz/ntk/nusl-404740
Autor:
Neuheisl, Lukáš
The bachelor's thesis is dedicated to the in-game marketing: marketing in digital games. Apart from usual mechanics, such as microtransactions, monthly membership payments, paid downloadable content or in-game advertising this thesis describes the ga
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::2d64e16f20e8fbe8415bdc7e02a95ceb
http://www.nusl.cz/ntk/nusl-357562
http://www.nusl.cz/ntk/nusl-357562