Zobrazeno 1 - 10
of 18
pro vyhledávání: '"Natália Araujo Pacheco"'
Publikováno v:
Consumer Behavior Review, Vol 6, Iss 1 (2022)
Objective: To identify and compare the most relevant attributes for consumers when deciding to buy olive oil in Brazil and Portugal. Method: In the first study, 10 olive oil consumers were interviewed to understand and identify the attributes that i
Externí odkaz:
https://doaj.org/article/21d52454116a401e8563b3a62f7377f1
Publikováno v:
BAR: Brazilian Administration Review, Vol 10, Iss 2, Pp 219-238 (2013)
This article represents an initial effort to analyze the complex linkages among co-production, perceived controland satisfaction. Co-production refers to the consumer participation in production activities and is hereconsidered a proxy for behavioral
Externí odkaz:
https://doaj.org/article/c9b4ddbfbefa49f98e1f9d858dc4d3e2
Publikováno v:
RAE: Revista de Administração de Empresas, Vol 52, Iss 5, Pp 502-516 (2012)
Control has been cited as an essential element for developing satisfactory interpersonal relationships, positively related to satisfaction and to emotional and behavioral responses in consumer behavior. This work investigates the impact of behavioral
Externí odkaz:
https://doaj.org/article/af4a49f46e4441439900b9ea9b3c1415
Publikováno v:
RAE: Revista de Administração de Empresas, Vol 52, Iss 5 (2012)
O controle tem sido citado como elemento essencial para o desenvolvimento de interações interpessoais satisfatórias, estando positivamente relacionado à satisfação e a respostas afetivas e comportamentais positivas na área do comportamento do
Externí odkaz:
https://doaj.org/article/a60c193a1b0649bd82f45ea7c6d490f7
Autor:
Keitiline R. Viacava, Kenny Basso, Andréia Alcântara da Rosa Pulga, Wagner Junior Ladeira, Natália Araujo Pacheco, Vitor Francisco Dalla Corte
Publikováno v:
Journal of Consumer Behaviour. 18:496-504
Autor:
Rafael Wagner, Natália Araujo Pacheco
Publikováno v:
Journal of Strategic Marketing. 28:583-600
Name-your-own-price (NYOP), a pricing strategy often referred to as a reverse auction, is a participative pricing mechanism in which consumers have a relatively high control over the price they pay...
Publikováno v:
Journal of Retailing and Consumer Services. 40:60-65
This research investigates the impact of customers’ thought speeds in a service failure setting. Fast-thinking induces not only heuristic processing, but also positive affect. As both factors predict a different outcome on whom customers blame for
Publikováno v:
Journal of Retailing and Consumer Services. 34:95-101
Co-production is increasingly common but, at the same time, services failures are inevitable. Considering that previous studies are controversial about the effects of failed co-produced services, the goal of this research is to investigate the influe
Autor:
Natália Araujo Pacheco
Publikováno v:
Revista de Administração IMED. 6:251-261
As empresas costumam tomar decisoes em relacao ao seu mix de marketing para atrair e reter consumidores, buscando assim uma combinacao de produto, preco, comunicacao e distribuicao que propicie o sucesso de seu negocio em termos de volume de vendas e
Publikováno v:
BAR-Brazilian Administration Review, Volume: 16, Issue: 2, Article number: e180079, Published: 18 JUL 2019
BAR-Brazilian Administration Review v.16 n.2 2019
BAR-Brazilian Administration Review
Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD)
instacron:ANPAD
BAR-BRAZILIAN ADMINISTRATION REVIEW
BAR: Brazilian Administration Review, Vol 16, Iss 2, p e180079 (2019)
BAR-Brazilian Administration Review v.16 n.2 2019
BAR-Brazilian Administration Review
Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD)
instacron:ANPAD
BAR-BRAZILIAN ADMINISTRATION REVIEW
BAR: Brazilian Administration Review, Vol 16, Iss 2, p e180079 (2019)
Research on service failure has neglected the temporal dimension of consumer-perceived control (i.e., past, present and future control). This paper introduces the temporal model of perceived control to service research and compares its explanatory po
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::04b41dd384b773b60a4c1f081b4500cc
http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1807-76922019000200303&lng=en&tlng=en
http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1807-76922019000200303&lng=en&tlng=en