Zobrazeno 1 - 1
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pro vyhledávání: '"Nannette E. Stoffers"'
Publikováno v:
SSRN Electronic Journal.
We study how digital platforms can choose competitive strategies to influence the number of multihoming consumers. Platforms compete for consumers and advertisers. A platform earns a premium from advertising to singlehomers, as it is a gatekeeper to
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::79f4e2a7994209ec58edac7c47cdb350
https://doi.org/10.2139/ssrn.3847216
https://doi.org/10.2139/ssrn.3847216
