Zobrazeno 1 - 10
of 11
pro vyhledávání: '"Néomie Raassens"'
Publikováno v:
Journal of Product Innovation Management, 39(6), 797-823. Wiley-Blackwell
Manufacturers increasingly involve external technology experts (ETEs) from suppliers in collaborative R&D projects. Through their innovative work behavior (IWB), these temporary employees help to creatively solve manufacturers' engineering problems.
Publikováno v:
Journal of the Academy of Marketing Science
Contains fulltext : 291802.pdf (Publisher’s version ) (Closed access) Negotiations between manufacturers and retailers often go sour. In an attempt to stand their ground, firms increasingly exercise coercive power and decide to delist products unti
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::f2d9a7b0beaae20892e3c2c5df969a37
http://hdl.handle.net/2066/291802
http://hdl.handle.net/2066/291802
Publikováno v:
International Journal of Logistics Management, 33(3), 877-900. Emerald Group Publishing Ltd.
PurposeThe COVID-19 pandemic and the subsequent lockdown have hit the food service industry very hard. The COVID-19 outbreak has created a sharp downturn for firms in the food service industry, compelling actors across the whole food service supply c
Autor:
Katrien Verleye, Arne De Keyser, Néomie Raassens, Alex A. Alblas, Fernando C. Lit, Josephina C. C. M. Huijben
Publikováno v:
Journal of Service Research. :109467052311759
Circular business models (CBMs), such as product-service systems, are rapidly gaining traction in light of a transition to a more circular and sustainable economy. The authors call for a new approach to inform and guide the development and adoption o
Publikováno v:
Industrial Marketing Management, 93(XX), 533-544. Elsevier
Industrial Marketing Management, 93, 533-544. Elsevier Science Inc.
Industrial Marketing Management, 93, 533-544. Elsevier Science Inc.
To fight food waste, retail stores have begun selling perishable food close to the expiration date at discounted prices. To render this form of last-minute discounting effective, digital platforms have been developed with the major aim to connect loc
Publikováno v:
International Journal of Production Research, 56(20), 6658-6677. Taylor and Francis Ltd.
Many technology-intensive (TI) firms find it challenging to leverage customisation and achieve sustainable innovation. Although some firms use modularity to tackle this challenge, mixed effects on sustainable innovation have been reported. This study
Autor:
Hans Haans, Néomie Raassens
Publikováno v:
Journal of Service Research, 20(3), 322-334. SAGE Publications Ltd
Journal of Service Research, 20(3), 322-334. SAGE Publications Inc.
Journal of Service Research, 20(3), 322-334. SAGE Publications Inc.
The Net Promoter Score (NPS) is, according to Reichheld, the single most reliable indicator of company growth, and many companies use this recommendation-based technique for measuring customer loyalty. Despite its widespread adoption by many companie
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d1fc724ac8ca4e015322d43eca140a87
https://research.tue.nl/nl/publications/e84db6bc-5f64-41c9-8500-795e5b6a9c82
https://research.tue.nl/nl/publications/e84db6bc-5f64-41c9-8500-795e5b6a9c82
Publikováno v:
International Journal of Research in Marketing, 31(3), 280-292. Elsevier
International Journal of Research in Marketing, 31(3), 280-292. Elsevier Science BV
International Journal of Research in Marketing, 31(3), 280-292. Elsevier Science BV
Recent discussions in the business press query the contribution of customer-support outsourcing to firm performance. Despite the controversy surrounding its performance implications, customer-support outsourcing is still on the rise, especially to em
Publikováno v:
Marketing Letters, 24(2), 151-163. Springer New York
Marketing Letters, 24(2), 151-163. Springer Verlag
Marketing Letters, 24(2), 151-163. Springer Verlag
Search engine advertising has emerged as the predominant form of advertising on the Internet. Despite its increasing importance academic research on this topic is scarce. Several authors have called for more research on how the content of the ad infl
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d6c67bfe9151500df1c839497bd84771
https://research.tilburguniversity.edu/en/publications/8d02d194-1414-44ce-893f-45331306247a
https://research.tilburguniversity.edu/en/publications/8d02d194-1414-44ce-893f-45331306247a