Zobrazeno 1 - 10
of 36
pro vyhledávání: '"Myriam Martínez-Fiestas"'
Autor:
Ignacio Rodríguez-Garzón, Myriam Martínez-Fiestas, Antonio Delgado-Padial, Valeriano Lucas-Ruiz
Publikováno v:
Dyna, Vol 82, Iss 192, Pp 257-265 (2015)
Este artículo es un estudio expl oratorio acerca del riesgo perc ibido en el sector de la construcción. Se ha utilizado una mues tra de 514 trabajadores de España, Perú y Nicaragua. El método utilizado h a sido el paradigma psicométrico y bajo
Externí odkaz:
https://doaj.org/article/bc720272bfb741cdbb2334211a6ce75a
Publikováno v:
Dos Algarves, Iss 22, Pp 44-58 (2013)
El trabajo analiza la influencia del uso de las TIC y la importancia del trabajo en equipo en las asignaturas de marketing de titulaciones de empresariales. El eje principal de este trabajo se basa en identificar si la utilización de las TIC en grup
Externí odkaz:
https://doaj.org/article/634135fb6f2343798a527750073aa931
Publikováno v:
Salud UIS, Vol 46, Iss 3, Pp 277-285 (2014)
Introducción: El sector de la construcción es uno de los más peligrosos. Se midió la percepción del riesgo que poseen los trabajadores de la construcción. La cultura puede afectar la percepción del riesgo. Objetivos: Dar a conocer el riesgo qu
Externí odkaz:
https://doaj.org/article/709fff40e72c44ffb7df1181bff913bb
Autor:
Myriam Martínez-Fiestas, Ana Nieto-Ruiz, Cristina Campoy, Francisco Muñoz-Leiva, Francisco Liébana-Cabanillas, Diego Gómez-Carmona
Publikováno v:
Environmental Communication. 15:813-841
The aims of the present study were: (a) to analyze the advertising message of renewable energies using eye-tracking technology, based on differences in the level of attention captured according to ...
Autor:
Luis Alberto Casado Aranda, Myriam Martínez-Fiestas, Carlos Alberto Guerrero Medina, Juan Sánchez-Fernández
Publikováno v:
Journal of Business Research. 126:99-112
Corporate Social Responsibility (CSR) is progressively gaining in relevance in business management. CSR messages aimed at consumers have nonetheless not bolstered sales. Given this, the current study, a first of this type, turned to neuroimaging to e
Publikováno v:
International Entrepreneurship and Management Journal. 17:1917-1943
Technology-based SMEs develop their activity in changing environments with strong competitive pressures. These conditions make them much more likely to innovate but also make the innovative process more challenging due to greater complexity of decisi
Publikováno v:
Technology Analysis & Strategic Management. 33:797-812
For technology-based SMEs, with severe resource restrictions, tackling the innovative dynamics successfully is a major challenge. Given the uncertainty of the process and the environment these firm...
Publikováno v:
Corporate Social Responsibility and Environmental Management. 27:2060-2070
Several studies indicate that corporate social responsibility (CSR) has a positive impact on consumer response. However, in spite of its effect can greatly vary, not all types of CSR have been equally examined. The current study evaluates, for the fi
Autor:
Francisco J. Montoro-Ríos, Luis Casado-Aranda, Jessica Alzamora-Ruiz, Myriam Martínez-Fiestas
Publikováno v:
Worldviews: Global Religions, Culture, and Ecology. 24:5-34
Attitudes toward ecological consumption can trigger environmentally responsible intentions and behaviors. Understanding how ecological messages can influence attitudes is essential to mitigate climate change. This paper analyzes how religious affilia
Autor:
Myriam Martínez-Fiestas, Luis-Alberto Casado-Aranda, Iviane Ramos de Luna, Francisco J. Montoro-Ríos
The objective of this chapter is to evaluate the scenario in which mobile payments are currently inserted to offer those interested in developing research in this area a broader understanding of the mobile payment ecosystem and its evolution. A study
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::18a7ba69f657a0d3b46fe6f7c87c4f8d
https://doi.org/10.4018/978-1-7998-8546-7.ch025
https://doi.org/10.4018/978-1-7998-8546-7.ch025