Zobrazeno 1 - 10
of 65
pro vyhledávání: '"Muratore, Isabelle"'
Autor:
Schill, Marie1 (AUTHOR) marie.schill@univ-reims.fr, Muratore, Isabelle2 (AUTHOR), Hogg, Margaret K.3 (AUTHOR)
Publikováno v:
Journal of Marketing Management. Aug2022, Vol. 38 Issue 9/10, p866-902. 37p. 2 Color Photographs, 3 Diagrams, 2 Charts.
Autor:
Muratore, Isabelle1, Nannipieri, Olivier1
Publikováno v:
Journal of Marketing Trends (1961-7798). Nov2023, Vol. 8 Issue 2, p64-82. 19p.
Autor:
Ayadi, Kafia, Muratore, Isabelle
Publikováno v:
International Journal of Retail & Distribution Management, 2020, Vol. 48, Issue 4, pp. 348-362.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IJRDM-09-2019-0291
Autor:
MURATORE, Isabelle1 isabelle.muratore@univ-tln.fr
Publikováno v:
Revue Management et Avenir. jui2022, Issue 129, p81-103. 23p. 2 Charts.
Autor:
Muratore, Isabelle
Publikováno v:
International Journal of Retail & Distribution Management, 2016, Vol. 44, Issue 11, pp. 1166-1180.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IJRDM-08-2015-0120
Publikováno v:
Décisions Marketing, 2016 Jan 01(81), 27-40.
Externí odkaz:
https://www.jstor.org/stable/26614751
Publikováno v:
ESSACHESS - Journal for Communication Studies. IX(01):79-94
Externí odkaz:
https://www.ceeol.com/search/article-detail?id=457938
Autor:
NANNIPIER Olivier, MURATORE Isabelle
Publikováno v:
Essachess, Vol 9, Iss 1(17), Pp 79-94 (2016)
Companies, political parties and media use statistics to refine their communications strategy. But, are the statistical analyses not a pharmakon for the communication, that his at the same time a tool to communicate better and an obstacle to the comm
Externí odkaz:
https://doaj.org/article/5c9e389c6ff24b219fc5903e8db252db
Autor:
Hanan, Audrey1 audrey.hanan@univ-amu.fr, Muratore, Isabelle2 isabelle.muratore@univ-tln.fr
Publikováno v:
Journal of Marketing Trends (1961-7798). Jun2021, Vol. 7 Issue 2, p47-57. 11p.
Autor:
GUICHARD, NATHALIE, MURATORE, ISABELLE
Publikováno v:
Décisions Marketing, 2011 Jan 01(61), 55-66.
Externí odkaz:
https://www.jstor.org/stable/23529751