Zobrazeno 1 - 10
of 14
pro vyhledávání: '"Monica Gomez-Suarez"'
Publikováno v:
Urban Science, Vol 7, Iss 2, p 33 (2023)
Sustainability and smart tourism are current hot topics in academic research. While these two concepts are complementary, their relationship has not been clearly outlined in the scientific literature. This bibliometric analysis aims to address this g
Externí odkaz:
https://doaj.org/article/753c46788bde4a2eb11d37b6772b3f57
Autor:
Elena Kossmann, Monica Gomez-Suarez
Publikováno v:
Frontiers in Psychology, Vol 10 (2019)
Rationale: Nowadays ethical consumerism is part of the agenda of consumers, businesses, and governments for its promise of a brighter future through the consumption of goods with added social or environmental value. Consumption of fair trade goods ha
Externí odkaz:
https://doaj.org/article/803c36ae1cc2418eb72bbcb419f91444
Publikováno v:
International Journal of Retail & Distribution Management. 51:546-566
PurposeIn the aftermath of the COVID-19 pandemic, technology is rewriting the way consumers shop as well as the retail operating models. In this context, investment in new technologies is a strategic imperative for retailers striving to remain releva
Autor:
Mónica Veloso, Monica Gomez-Suarez
Publikováno v:
Journal of Hospitality and Tourism Technology. 14:245-257
Purpose This study aims to determine how hotel-generated content (HGC) on official social media accounts influences booking intention by considering the mediating role of three key constructs: user evaluations of the perceived quality of information,
Autor:
Mónica Veloso, Monica Gomez-Suarez
Purpose Academic research on customer experience (CX) in the hospitality industry has recently experienced vast growth as managers have increasingly focused on delivering distinctive experiences to their guests. Despite the relevance of this topic, s
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::6765e4f8fa178038f02b952e27f16221
https://hdl.handle.net/10486/706263
https://hdl.handle.net/10486/706263
Publikováno v:
Multidisciplinary Journal for Education, Social and Technological Sciences, Vol 10, Iss 2, Pp 24-45 (2023)
Individual traits as impulsivity, used as emotion regulation or reward, trigger the increased consumption of unhealthy food, which affects the academic performance. The aim of this paper is to provide an overview of research published on impulsive ea
Externí odkaz:
https://doaj.org/article/bca2f16779dd447098aa15040d7ecb66
Publikováno v:
Humanities & Social Sciences Communications, Vol 10, Iss 1, Pp 1-8 (2023)
Abstract Technology has helped consumers embrace new ways of shopping. This article aims to explore how retailers capitalise on technology to create a differentiated customer experience (CX). The study provides a list of 15 shopper-facing technologie
Externí odkaz:
https://doaj.org/article/8e5c50adc97e4ba2bc111280b5124c51
As the global market continues to recuperate from economic downfall, it is essential for private label products to find ways to compete with alternatives offered by wholesale and national retailers. In many cases, it becomes difficult for off-brand p
Autor:
Mónica Gómez-Suárez, Mónica Veloso
Publikováno v:
Spanish Journal of Marketing-ESIC, Vol 24, Iss 2, Pp 231-246 (2020)
Purpose – The purpose of this paper is to develop a model to measure the impact of brand experience in the hotel industry, on word-of-mouth (WOM) recommendations while accounting for the possible mediating role of people’s emotional attachment wi
Externí odkaz:
https://doaj.org/article/7396956fed8c43abbdd5c9abe41522cc
Autor:
María Pilar Martínez-Ruiz, Mónica Gómez-Suárez, Ana Isabel Jiménez-Zarco, Alicia Izquierdo-Yusta
Publikováno v:
Frontiers in Psychology, Vol 11 (2021)
Externí odkaz:
https://doaj.org/article/97903e46a4694c7890bab936de9e7c8d