Zobrazeno 1 - 6
of 6
pro vyhledávání: '"Mohd Remie Mohd Johan"'
Publikováno v:
Jurnal Pengajian Media Malaysia. 24:17-34
This study focuses on how Malaysian micro SMEs, in this case, food truck (FT) businesses, could digitally utilize social media as an effective branding tool for their products and services and create significant customer value to survive in the local
Publikováno v:
Jurnal Intelek. 15:87-100
This study provides detailed information on customer satisfaction and decision making on choosing a full-service airline in Malaysia based on the number of complaints lodged to MAVCOM. To ensure the study was done with zero-errors, the information st
Publikováno v:
Jurnal Intelek. 17:151
Building a substantial brand identity value has become a key issue for many companies' reputation. In previous years, the majority of studies focused on the consumer's perspective towards organizations’ brand equity value. Thus, this study expanded
Publikováno v:
Jurnal Intelek. 17:128
In Malaysia, online grocery shopping is an emerging field where consumer trust has become a key factor affecting its growth and prosperity. Although grocery shopping does not account for a significant share of total consumer spending, it plays an irr
Publikováno v:
Jurnal Intelek. 17:164
In the rapid development of technologies, the number of users accessing the Internet is rapidly increasing. Many businesses are now expanding their operations through digital media and online commerce platforms. Digital media commerce is defined as a
Autor:
Nursyamilah Annuar, Tee Mcxin, Tomoki Miura, Elisya Maliha Yuan Li Mohd Zain, Mohd Remie Mohd Johan
Publikováno v:
Jurnal Intelek. 17:140
The purpose of this study is to determine the effect of social media marketing on consumer consumption behavior. The focus of this study is to determine whether the frequency of advertisement, social media fashion trends, influencer endorsements, and