Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Mohd Azuan Mohd Alias"'
Autor:
Mohd Fazli Musa, Rahman Abdullah, Siti Noraishah Abdullah, Mohd Azuan Mohd Alias, Hamdin Salleh, Harnizam Zahari, Noraida Bte Abdul Karim
Publikováno v:
Asian Social Science. 6
Service plays a crucial role in the developed countries, and is a growing economic driver in developing countries. Since it offers more work opportunities than product based commodities, the service sector has been taken seriously for the past 30 yea
Publikováno v:
Procedia Economics and Finance. :183-189
Due to customer's changing demand and increased competition among restaurants, brand has become vital for the business to succeed. One of the strategies is to focus on improving their brand to add value to the restaurants. Brand equity holds the key