Zobrazeno 1 - 10
of 10
pro vyhledávání: '"Mohammed Slim Ben Mimoun"'
Publikováno v:
The International Review of Retail, Distribution and Consumer Research. 30:143-163
Although mobile payment (MP) represents a possibility for traditional brick-and-mortar US retailers to enhance the quality of customer service, mobile payment adoption in the US has lagged, with research regarding this phenomenon in the US seemingly
Publikováno v:
Technological Forecasting and Social Change. 124:320-331
This research aims at examining the impact of using a gamification interface by comparison with a classical online interface in order to personalize a product. The quality of the experience that is felt by the consumer during the personalization proc
Publikováno v:
Information & Management. 54:545-559
This research presents two studies, in a lab (eye-tracking) and in a natural context, that highlight the effects of interacting with an animated conversational agents (ACA) on the objective and perceived econsumer productivity. Results from Study 1 s
Publikováno v:
International Journal of Retail & Distribution Management. 45:626-640
Purpose The purpose of this paper is to incorporate mobile payment (MP) self-efficacy, new technology anxiety, and MP privacy concerns into the basic TAM to explore MP adoption, particularly tap-and-go payment, among US consumers. Design/methodology/
Publikováno v:
Journal of Retailing and Consumer Services, Vol. 21, no. 5, p. 851–859 (2014)
Marketing literature abounds with discussions of the importance of environmental and atmospheric variables for determining the consumer shopping experience. Through a field a study conducted in a toy brand flagship store, this research studies the ef
Publikováno v:
Gestion 2000. 28:31-46
Dans les magasins conventionnels, le vendeur joue un role important dans la creation et le renforcement de la relation entre l’entreprise et ses clients (Beatty & al. 1996). Selon Reynolds & Beatty (1999), construire une relation sociale entre le v
Publikováno v:
Cultural Perspectives in a Global Marketplace ISBN: 9783319186955
The marketing literature abounds on the importance of environment and atmospheric variables in the consumer shopping experience. Moreover, numerous authors underline the importance of the individual differences, in particular the influence of shoppin
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ad9836ada39596682f213af0a89b62bb
https://doi.org/10.1007/978-3-319-18696-2_53
https://doi.org/10.1007/978-3-319-18696-2_53
Considering the development of interactive and rich media technologies on the Internet, the present research sets up the link between a 3D commercial website and embodied virtual agents. Thanks to an experiment on a 3D commercial website, the impact
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::803a03ad57486cbf346e08bea1d22d18
https://hdl.handle.net/2078.1/143322
https://hdl.handle.net/2078.1/143322
Publikováno v:
International Journal of Internet Marketing and Advertising. 10:1
This paper reports on a study that developed and tested a model of the link between certain social orientation-based personality traits and consumers' attitude toward online social networking and attitude toward marketers' social networking sites. Th
Publikováno v:
Journal of Retailing and Consumer Services.
The Publisher regrets that this article is an accidental duplication of an article that has been published, http://dx.doi.org/10.1016/j.jretconser.2012.07.006 . The duplicate article has therefore been withdrawn.