Zobrazeno 1 - 10
of 12
pro vyhledávání: '"Mohammad Al Haj Eid"'
Autor:
Mohammad Al Haj Eid, Mohammad Abu Hashesh, Abdel-Aziz Ahmad Sharabati, Ahmad Khraiwish, Shafig AL-Haddad, Hesham Abusaimeh
Publikováno v:
International Journal of Data and Network Science, Vol 8, Iss 4, Pp 2291-2306 (2024)
This paper addresses the conceptual exploration of various issues that form an integral part of the ethical dimensions surrounding the use of artificial intelligence (AI) in the field of marketing. We critically review some of the main ethical challe
Externí odkaz:
https://doaj.org/article/cb65c2915ca2468ab976d2f145362f6d
Publikováno v:
Management Science Letters, Vol 10, Iss 10, Pp 2361-2370 (2020)
This research paper aims to examine the impact of social media advertisement attributes, including informativeness, trust, and irritation, and internet users’ motivational factors; namely investigation, customization, opportunity seeking, interacti
Externí odkaz:
https://doaj.org/article/96f9590783124a3ea5d44c7fbcb672c2
Autor:
Ala’ Omar Dandis, Len Tiu Wright, Donna Marie Wallace-Williams, Ibrahim Mukattash, Mohammad Al Haj Eid, Helen (Huifen) Cai
Publikováno v:
Cogent Business & Management, Vol 8, Iss 1 (2021)
The main objective of this paper is to investigate how service quality and customer satisfaction are correlated to self-reported loyalty intentions in Islamic banks. The paper presents primary data collected by self-administered questionnaires involv
Externí odkaz:
https://doaj.org/article/c9fe92af079142a488652684c943edcd
Autor:
Nawras M. Nusairat, Qais Hammouri, Hamad Al-Ghadir, Alaeddin Mohammad Khalaf Ahmad, Mohammad Al Haj Eid
Publikováno v:
Management Science Letters, Vol 10, Iss 9 (2020)
This study investigates the mechanism by which customers’ affective and cognitive states drive their behavioural intentions towards upscale restaurants. With stimulus-organism-response (SOR) theory as a backbone, two competing mediation scenarios;
Externí odkaz:
https://doaj.org/article/6ec22fa64bcd42918123ee67e97a7693
Autor:
Haneyah Ata Rabah, Ala’ Omar Dandis, Mohammad Al Haj Eid, Len Tiu Wright, Ayman Mansour, Ibrahim Lewis Mukattash
Publikováno v:
Journal of Marketing Communications. :1-25
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d9e1796abee30404576f5534b69ef740
https://doi.org/10.1080/13527266.2023.2201605
https://doi.org/10.1080/13527266.2023.2201605
Publikováno v:
The TQM Journal.
PurposeThis study examines factors that affect customer lifetime value (CLV) in fast-food restaurants (FFRs) in Jordan. These factors are relational benefits, brand experiences, service quality (SQ), satisfaction, trust and commitment.Design/methodol
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5a65c94cb35abc533d7fed5c0a94af0f
https://doi.org/10.1108/tqm-08-2022-0248
https://doi.org/10.1108/tqm-08-2022-0248
Publikováno v:
International Journal of Quality & Reliability Management. 39:910-935
PurposeThe main objective of this paper is to investigate the factors affecting customer lifetime value (CLV) for Internet service providers in Jordan, namely, technical quality, functional quality, brand credibility, confidence benefits, special tre
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::354ad10dc7b13b272b91868bddcaf4a8
https://doi.org/10.1108/ijqrm-12-2020-0412
https://doi.org/10.1108/ijqrm-12-2020-0412
Publikováno v:
Management Science Letters, Pp 1083-1092 (2021)
The main objective of this paper is to investigate the effect of affective and cognitive trust in bank advertising toward its potential customers. An advertising experiment was conducted by creating two bank advertisements focusing on affective and c
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::7e57ca8df945ceb977279f85941099e6
https://doi.org/10.5267/j.msl.2020.11.031
https://doi.org/10.5267/j.msl.2020.11.031
Autor:
Mohammad Al Haj Eid, Ala' Omar Dandis
Publikováno v:
The TQM Journal.
Purpose This paper investigates the factors affecting customer lifetime value from an attitudinal and behavioural brand loyalty perspective in the Internet service industry. Specifically, willingness to pay more and word of mouth are categorised unde
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::bd41e08607903a344814487654da9cef
https://doi.org/10.1108/tqm-12-2020-0311
https://doi.org/10.1108/tqm-12-2020-0311
Autor:
Len Tiu Wright, Donna Marie Wallace-Williams, Ala' Omar Dandis, Ibrahim L. Mukattash, Huifen Cai, Mohammad Al Haj Eid
Publikováno v:
Cogent Business & Management, Vol 8, Iss 1 (2021)
The main objective of this paper is to investigate how service quality and customer satisfaction are correlated to self-reported loyalty intentions in Islamic banks. The paper presents primary data collected by self-administered questionnaires involv
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::5a37f7e0209b1eabcdf75084c59e8933
