Zobrazeno 1 - 10
of 10
pro vyhledávání: '"Mohamed Slim Ben Mimoun"'
Publikováno v:
Data in Brief, Vol 53, Iss , Pp 110128- (2024)
The dataset investigates how social media influencers’ attributes affect followers’ parasocial relationship. It also examines the mediating role of the parasocial relationship between the social media influencers’ attributes and behavioral inte
Externí odkaz:
https://doaj.org/article/edf5aacd0fc34c1e89b8a4e5a3578356
Publikováno v:
Advances in Marketing, Customer Relationship Management, and E-Services
Prior research deals rather extensively with psychological aspects related to social network sites usage. In contrast, the present study focuses on “psychosociological aspects” related to social network site usage, such as attachment to the sites
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8eeec364d8c6947375afc12c4dc40d50
https://doi.org/10.4018/978-1-7998-7192-7.ch011
https://doi.org/10.4018/978-1-7998-7192-7.ch011
The aim of this chapter is to better understand the gap that exists between the literature dealing with multiple channels shopping behavior and the actual shoppers' behavior. Adopting a critical analysis of a large literature of research articles dea
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d6fc76b79fb49cdee0b73a7b5b6870c0
https://doi.org/10.4018/978-1-7998-7192-7.ch017
https://doi.org/10.4018/978-1-7998-7192-7.ch017
Publikováno v:
Journal of Retailing and Consumer Services
Journal of Retailing and Consumer Services, Elsevier, 2022, 65, pp.102844. ⟨10.1016/j.jretconser.2021.102844⟩
Journal of Retailing and Consumer Services, Elsevier, 2022, 65, pp.102844. ⟨10.1016/j.jretconser.2021.102844⟩
Technology is transforming how retail services are delivered and the experience lived by consumers. Online and offline channels are converging to deliver a seamless omnichannel shopping experience. However, despite retailers' significant technology i
The business world today is changing enormously due to many factors that affect every element of the business cycle worldwide. From globalization to recession, in addition to other environmental forces, companies today face numerous challenges that h
Publikováno v:
Journal of Retailing and Consumer Services. 52:101903
Using exploratory and confirmatory analyses, this study analyzes the impact of certain psychological and sociological factors (self-concept, social comparison, and materialism) on the "bandwagon" type of luxury consumption in Tunisia. We test if the
Publikováno v:
Management & Avenir
Management & Avenir, INSEEC/Management Prospective Ed. 2017, 93 (3), ⟨10.3917/mav.093.0103⟩
Revue management & avenir
Revue management & avenir, 2017, 93 (3), ⟨10.3917/mav.093.0103⟩
Management & Avenir, INSEEC/Management Prospective Ed. 2017, 93 (3), ⟨10.3917/mav.093.0103⟩
Revue management & avenir
Revue management & avenir, 2017, 93 (3), ⟨10.3917/mav.093.0103⟩
La presente etude a comme objectif d’analyser l’impact de l’innovation sur la satisfaction du travail dans les reseaux commerciaux. En particulier, nous testons des hypotheses sur l’effet de trois formes d’innovation (organisationnelle, pro
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::19a7ac7e960d6feec14f2e87baa778c5
https://hal.archives-ouvertes.fr/hal-01745427
https://hal.archives-ouvertes.fr/hal-01745427
Publikováno v:
The Customer is NOT Always Right? Marketing Orientationsin a Dynamic Business World ISBN: 9783319500065
In spite of a very optimistic academic and professional literature, virtual embodied agents on commercial Web sites do not seem to keep all their promises. The update in December, 2009, of a benchmark led by OrangeLab in 2007 on 36 embodied agents pr
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::153c9b0047f206d958dd96841572c233
https://doi.org/10.1007/978-3-319-50008-9_189
https://doi.org/10.1007/978-3-319-50008-9_189
Publikováno v:
Journal of Applied Business Research (JABR). 31:1159
This paper focuses on the consumption experience of a cosmetics box issued from subscription- based e-commerce. On the basis of a netnographic analysis of videos and comments on YouTube, we highlight that the value typology developed by Holbrook (199