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pro vyhledávání: '"Misty Blessley"'
Autor:
Misty Blessley, Susan M. Mudambi
Publikováno v:
Industrial Marketing Management. 102:58-73
Publikováno v:
Journal of Supply Chain Management. 58:23-46
Publikováno v:
International Journal of Physical Distribution & Logistics Management. 51:711-737
PurposeThe purpose of this paper is to understand communication pathways and factors that cause sustainability initiatives to become contagious from downstream to upstream members of a supply chain, which is termed sustainable supply chain contagion
Publikováno v:
Industrial Marketing Management. 74:215-226
Prior research suggests that the interaction of individual agents for buyer and supplier firms influences firm level business relationships. There is a call for empirical research that investigates the interplay of cognitive judgments and behaviors o
Publikováno v:
Journal of Education for Business. 92:145-152
Professional development engagement (PDE) is defined as the level of perceived undergraduate engagement in professional development activities. An 11-item measure of PDE exhibited a good reliability. Using a complete data sample of 467 graduating bus
Autor:
Misty Blessley, Mary Jordan
Publikováno v:
SSRN Electronic Journal.
Brand loyalty in the gaming context takes many forms, including conscious selection of brand, intention of continuation, positive word of mouth, recommendation, or even active recruitment. As games may be played multiple times, player loyalty is esse
Publikováno v:
Journal of Educational and Developmental Psychology. 7:229
Motivated by a lack of scales for measuring business undergraduates’ grading assessment learning perceptions (GALP), this research created two three-item GALP scales, closed and open. Two separate samples of senior business undergraduates (fall, 20