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Publikováno v:
Journal of Islamic Marketing, 2024, Vol. 15, Issue 8, pp. 2122-2143.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JIMA-06-2021-0191
Publikováno v:
Proceedings of the International Conference on Industrial Engineering & Operations Management; 9/13/2022, p3128-3138, 10p
Autor:
Millanyani, Heppy
The World Tourism Organisation reports that 90 per cent of consumers read online consumer reviews before making a purchase decision, with 83 per cent admitting that the reviews influence them. Adding to the knowledge that reviews are a significant so
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=core_ac_uk__::01ae91e06ebbb304ad2412472a202e5c
