Výsledky vyhledávání - "Mikkel Nøjgaard"

The Value-Translation Model of Consumer Activism: How Consumer Watchdog Organizations Change Markets

Autor: Mikkel Nøjgaard

Publikováno v: Journal of Consumer Research. 49:967-986

How do consumer watchdog organizations (CWOs) change markets? Research on consumer activism has prioritized studying grassroots movements of ordinary consumers over more formalized activist actors, resulting in a paucity of theoretical resources for

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::983d6550027277d2674f38d1939a2eb5
https://doi.org/10.1093/jcr/ucac025

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The social thickening of market futures: Exploring the discursive work of drone visioneers

Autor: Alev Pinar Kuruoglu, Domen Bajde, Mikkel Nøjgaard

Publikováno v: Marketing Theory. 22:311-332

In this paper, we theorize the “social thickening” of market futures—the process through which imagined market futures take on social and moral significance and gel into shared visions of desirable social futures. Market studies have produced v

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::0968b7cae549f0c45f3677ab2009ba69
https://doi.org/10.1177/14705931221084356

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Failure : Perspectives and prospects in marketing and consumption theory

Autor: Lena Mossberg, Mikkel Nøjgaard, Frank Lindberg, Jacob Östberg, Matthias Bode, Dannie Kjeldgaard, Benjamin J. Hartmann

Publikováno v: Marketing Theory
Kjeldgaard, D, Nøjgaard, M, Hartmann, B J, Bode, M, Lindberg, F, Mossberg, L & Östberg, J 2021, ' Failure : Perspectives and prospects in marketing and consumption theory ', Marketing Theory, vol. 21, no. 2, pp. 277-286 . https://doi.org/10.1177/1470593121992539

Author's accepted version (postprint). This is an Accepted Manuscript of an article published by Sage in Marketing Theory on 11/02/2021. Available online: https://journals.sagepub.com/doi/pdf/10.1177/1470593121992539 Failure is ubiquitous in popular

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::0b5631208c5e512e62fed314718c07a0
https://hdl.handle.net/11250/2753378

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How the Dead Storage of Consumer Electronics Creates Consumer Value

Autor: Søren Askegaard, Cristiano Smaniotto, Ciprian Cimpan, Dmitry Zhilyaev, Henrik Wenzel, Mikkel Nøjgaard

Publikováno v: Sustainability
Volume 12
Issue 14
Nøjgaard, M, Smaniotto, C, Askegaard, S, Cimpan, C, Zhilyaev, D & Wenzel, H 2020, ' How the Dead Storage of Consumer Electronics Creates Consumer Value ', Sustainability, vol. 12, no. 14, 5552 . https://doi.org/10.3390/su12145552
Nøjgaard, M, Smaniotto, C, Askegaard, S, Cimpan, C, Zhilyaev, D & Wenzel, H 2020, ' How the Dead Storage of Consumer Electronics Creates Consumer Value ', Sustainability (Switzerland), vol. 12, no. 14, 5552 . https://doi.org/10.3390/su12145552
Sustainability, Vol 12, Iss 5552, p 5552 (2020)

Consumers across the globe tend to store their small electronic devices when they reach their end of life instead of disposing of them. This is a problem because if end-of-life devices are not recovered from consumers&rsquo
homes, the devices ca

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::037fde7533321cfb8e2d3610139cb53a

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How to remain included? A critical perspective on an ICT-nursing home with an active ageing ideology

Autor: Christine Swane, Mikkel Nøjgaard

Publikováno v: Swane, C & Nøjgaard, M 2019, ' How to remain included? A critical perspective on an ICT-nursing home with an active ageing ideology ', International Association of Gerontology and Geriatrics European Region Congress 2019, Göteborg, Sweden, 23/05/2019-25/05/2019 .
University of Southern Denmark

Old persons in nursing homes suffer from complex diseases, pain and the loss of physical and cognitive functions. They embody the notion of the ‘fourth age’ (Higgs & Gilleard 2015), as recipients of professionally organised care, meals and activi

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::e5a5d130f27a473644c4104d72f6d10a
https://portal.findresearcher.sdu.dk/da/publications/e26acf82-5e34-420f-8930-21308c42309c

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Consumer Culture Theory and the Socio-Cultural Investigation of Technology Consumption

Autor: Mikkel Nøjgaard, Jannek K. Sommer, Domen Bajde

Publikováno v: Bajde, D, Nøjgaard, M & Sommer, J K 2018, Consumer Culture Theory and the Socio-Cultural Investigation of Technology Consumption . in M Spoehrer (ed.), Analytical Frameworks, Applications and Impacts of ICT and Actor-Network Theory . IGI global, Advances in Human and Social Aspects of Technology, pp. 171-190 . https://doi.org/10.4018/978-1-5225-7027-1.ch008

Consumer culture theory helps us take note of the cultural forces and dynamics in which technology consumption is entangled. It enables us to articulate the cultural processes (e.g., ideological, mythic, ritualistic) through which cultural meanings b

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::3b2c0ca31e10f83d007479df66773ed9
https://portal.findresearcher.sdu.dk/da/publications/0932f915-29f4-45ac-94a0-eadaacd6395d

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