Zobrazeno 1 - 10
of 54
pro vyhledávání: '"Mike Molesworth"'
Publikováno v:
Internet Research, 2016, Vol. 26, Issue 1, pp. 146-166.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IntR-08-2014-0202
Publikováno v:
Journal of Consumer Research.
The objects we consume increasingly exist in digital form, from audiobooks and digital photographs to social media profiles and avatars. Digital objects are often argued to be less valued, personally meaningful, and self-relevant than their physical
Publikováno v:
The Routledge Handbook of Digital Consumption
The Routledge Handbook of Digital Consumption ISBN: 9781003317524
The Routledge Handbook of Digital Consumption ISBN: 9781003317524
We begin this chapter with a telling quote we found on Pinterest (2020). It reads: ‘Pinners\ud began using the platform to answer everyday questions like ‘What should I cook?’ and ‘What\ud should I wear?’ They also used it for epic goals li
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::5a1a516d91cb671b59af5247e3cf0c47
Publikováno v:
Grigore, G, Molesworth, M, Miles, C & Glozer, S 2021, ' (Un)Resolving digital technology paradoxes through the rhetoric of balance ', Organization, vol. 28, no. 1, pp. 186-207 . https://doi.org/10.1177/1350508420968196
The organizational benefits of digital technologies are increasingly contrasted with negative societal consequences. Such tensions are contradictory, persistent and interrelated, suggesting paradoxes. Yet, we lack insight into how such apparent parad
Publikováno v:
Journal of Business Research. 117:825-838
Although previous studies have examined the impact of job insecurity, there remains a need to understand specific issues related to job insecurity that results from government workforce localization policies. This study addresses this gap by examinin
Autor:
Sylvian Patrick Jesudoss, Georgiana Grigore, Abdullah Hasan Basnawi, Andreea Angela Vonțea, Ogeday Celep, Mike Molesworth
Publikováno v:
Journal of Business Ethics. 174:65-88
Employing theoretical resources from Transactional Analysis (TA) and drawing from interviews with managers dealing with social or environmental issues in their role, we explain how CSR activity provides a context for dramas in which actors may ignore
Autor:
Mike Molesworth
Publikováno v:
Marketing Theory. 20:159-165
In the spirit of dystopian science fiction, this story imagines marketing in a near future. A reader might recognise that there is a relationship between aesthetic forms (stories) and the dramas that play out in society and so although this is fictio
While both brand advocacy and protest have long been theorised as key facets in consumers' behaviour, we submit that in the participatory culture of social media, where consumers are free to create and publish their own content, the mischievous play
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::31fcb1eeac8ae7a2a4c10a9fe50e3ca2
https://centaur.reading.ac.uk/104039/1/cb.2040.pdf
https://centaur.reading.ac.uk/104039/1/cb.2040.pdf
Publikováno v:
Marketing Theory. 19:367-390
This article brings together theories of institutional logics and the exploration of the lives of tweens in Pakistan to understand how emerging consumption practices fit within Pakistani children’s daily lives, and how institutional complexity that
Publikováno v:
Marketing Theory. 18:121-146
Relationships have been normalized in marketing theory as mutually beneficial, long-term dyads. This obscures their emotional content, ignores critical conceptualizations of corporate exploitation and fails to capture the range of possible marketplac