Zobrazeno 1 - 10
of 21
pro vyhledávání: '"Michele D. Bunn"'
Publikováno v:
Journal of Small Business Management. :1-29
We examine how institutional factors influence the strategies entrepreneurial ventures use as they seek the knowledge they need to perform and compete. With a focus on economic and ecosystem develo...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c61c457d193934ed4d7489d220b9761c
https://doi.org/10.1080/00472778.2021.1890098
https://doi.org/10.1080/00472778.2021.1890098
Autor:
Sijun Wang, Michele D. Bunn, Eric S. Williams, Elizabeth J. Wilson, Qian Xiao, Barbara Gray, Grant T. Savage
Publikováno v:
Journal of Business Ethics. 96:21-26
relationships within these social partnerships. Social part? nerships are collectivities of organizations that come together to solve "messy problems" that cannot typically be solved by an organization acting alone. Such partner? ships represent "soc
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d3cf99faf602761644351427d76094db
https://doi.org/10.1007/s10551-011-0939-1
https://doi.org/10.1007/s10551-011-0939-1
Publikováno v:
Industrial Marketing Management. 39:76-90
We offer an anatomic analysis of a social partnership among a complex network of stakeholder organizations. Contributions of this research are twofold. First, we use explanatory case data to develop a framework of stakeholder collaboration in a compl
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f8f0b2a3b8660460640831b74c30d6e3
https://doi.org/10.1016/j.indmarman.2008.06.005
https://doi.org/10.1016/j.indmarman.2008.06.005
Autor:
J. D. Hansen, Michele D. Bunn
Publikováno v:
Journal of Relationship Marketing. 8:196-217
Despite the societal benefits multi-sector innovations provide, researchers’ understanding of the stakeholder issues surrounding them is limited. This study utilizes an inductive, theory-building approach to identify the means through which firms i
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9f051db0f60534c5c5ca5b9a9708517c
https://doi.org/10.1080/15332660902991031
https://doi.org/10.1080/15332660902991031
Publikováno v:
Journal of Medical Marketing. 9:41-55
The outsourcing of healthcare services is expanding rapidly. As opportunities expand for vendors, a better understanding of the client's decision process and the concerns involved is needed so that...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::47dc229b069363d681e70f701d708c8d
https://doi.org/10.1057/jmm.2008.30
https://doi.org/10.1057/jmm.2008.30
Publikováno v:
International Journal of Research in Marketing. 23:155-170
For decades, there has been research on specific buying approaches and procedures used by organizational customers. Yet, there has been only limited effort to conceptualize the key higher order constructs that characterize organizational buying as a
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::e2b60a1a6699b804fc4d88ed63df66e3
https://doi.org/10.1016/j.ijresmar.2005.10.001
https://doi.org/10.1016/j.ijresmar.2005.10.001
Autor:
Michele D. Bunn, Donald W. Barclay
Publikováno v:
Journal of Business Research. 59:186-194
More research on organizational buying behavior is required to develop dimensions of the decision-making process itself. We propose that one such dimension is process heuristics , or behavioral tendencies, decision strategies, or decision approaches
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4ae137e25fcab13cd8129799520f8928
https://doi.org/10.1016/j.jbusres.2005.08.003
https://doi.org/10.1016/j.jbusres.2005.08.003
Autor:
Sijun Wang, Michele D. Bunn
Publikováno v:
Journal of Public Procurement. 4:84-115
Public procurement activities have long been treated as a minor subset of industrial or business-to-business buying. Consequently, the literature reports sparse research on the nature of government buying or how commercial firms can successfully mark
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::55e905c1449a02fed870d7faa6caf64f
https://doi.org/10.1108/jopp-04-01-2004-b005
https://doi.org/10.1108/jopp-04-01-2004-b005
Autor:
Jeong Eun Park, Michele D. Bunn
Publikováno v:
Journal of Business & Industrial Marketing. 18:237-257
Although there is increasing interest in the organizational learning process appearing in the marketing literature, there is relatively little research that relates these concepts to the organizational buying process. In particular, the concepts invo
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::161b210ff1b084734348f9c27a880b46
https://doi.org/10.1108/08858620310471313
https://doi.org/10.1108/08858620310471313
Publikováno v:
Journal of Business & Industrial Marketing. 17:181-203
Business‐to‐business technology development firms face a unique set of challenges when participating in the opportunities made possible by emerging multi‐sector innovations. The greatest challenge involves the firm’s efforts to influence and
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0457e9ea89d3a09d879785e8e0763fd5
https://doi.org/10.1108/08858620210419808
https://doi.org/10.1108/08858620210419808