Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Michela Mason"'
The main aim of this study is to propose a segmentation of Italian corporate museums, based on their strategic orientation and their actual willingness to cooperate with other local stakeholders in order to enhance industrial tourism in the area. The
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d145990756a293179df82d5db090ce68
https://hdl.handle.net/11390/1208702
https://hdl.handle.net/11390/1208702
Publikováno v:
Tourism Management. 71:389-401
This paper tests a moderated mediation model based on hypothesized relationships in heritage marketing between event involvement, place attachment, experience authenticity, and revisit intention, and finds that place attachment mediates the event inv
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d8a9fbfe7c03f5fba8fe39681d099428
https://doi.org/10.1016/j.tourman.2018.10.030
https://doi.org/10.1016/j.tourman.2018.10.030
