Zobrazeno 1 - 10
of 2 399
pro vyhledávání: '"Michael I Norton"'
Publikováno v:
Journal of the Association for Consumer Research. 8:72-82
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::98c61c8775ea75b1d7dce3fae8611382
https://doi.org/10.1086/722691
https://doi.org/10.1086/722691
Autor:
Ximena Garcia-Rada, Michael I Norton
Publikováno v:
PLoS ONE, Vol 15, Iss 4, p e0231794 (2020)
The current political discourse in the United States focuses on extreme political polarization as a contributor to ills ranging from government shutdowns to awkward family holidays. And indeed, a large body of research has documented differences betw
Externí odkaz:
https://doaj.org/article/d518fc392a1b4b438e5cb13fe3ef9d46
Publikováno v:
Social Influence, Vol 13, Iss 2, Pp 117-124 (2018)
Spending money on time saving purchases improves happiness. Yet, people often fail to spend their money in this way. Because most people believe that the future will be less busy than the present, they may underweight the value of these purchases. We
Externí odkaz:
https://doaj.org/article/24632ea562e2472591d6d8f2d8f9a80c
Publikováno v:
Journal of Consumer Psychology.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::13c57bc2b8470f57ff2894972adaab33
https://doi.org/10.1002/jcpy.1352
https://doi.org/10.1002/jcpy.1352
The short and long-run impact of empowering customers in corporate social responsibility initiatives
Publikováno v:
Journal of Economic Behavior & Organization. 192:616-637
Rather than just informing customers about their corporate social responsibility initiatives, many for-profit firms have sought to engage their customers in these activities. Previous research assessing the impact of these programs has focused on sho
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3e9c0a218587f12d7f9816530a0b24da
https://doi.org/10.1016/j.jebo.2021.10.035
https://doi.org/10.1016/j.jebo.2021.10.035
Publikováno v:
Behavioural Public Policy. :1-18
Four experiments examine the impact of a firm deciding to no longer pay salaries for executives versus employees on consumer behavior, particularly in the context of the COVID-19 pandemic. Study 1 explores the effect of announcing either pay cessatio
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a43db37b0a6103db505c663e60a276f5
https://doi.org/10.1017/bpp.2021.30
https://doi.org/10.1017/bpp.2021.30
Publikováno v:
Proceedings of the National Academy of Sciences. 119
We document a link between the relational diversity of one’s social portfolio—the richness and evenness of relationship types across one’s social interactions—and well-being. Across four distinct samples, respondents from the United States wh
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::2f58dc9b650d55d6689cedd6b533e654
https://doi.org/10.1073/pnas.2120668119
https://doi.org/10.1073/pnas.2120668119
Publikováno v:
Psychological science. 33(11)
Seven preregistered studies ( N = 2,890, adult participants) conducted in the field, in the lab, and online documented opportunity neglect: a tendency to reject opportunities with low probability of success even when they come with little or no objec
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::f8a9adf022c25f0d8f46469c5e9d35e5
https://pubmed.ncbi.nlm.nih.gov/36154337
https://pubmed.ncbi.nlm.nih.gov/36154337
Autor:
Shilpa Madan, Gita Venkataramani Johar, Jonah Berger, Pierre Chandon, Rajesh Chandy, Rebecca Hamilton, Leslie K. John, Aparna A. Labroo, Peggy J. Liu, John G. Lynch, Nina Mazar, Nicole L. Mead, Vikas Mittal, Christine Moorman, Michael I. Norton, John Roberts, Dilip Soman, Madhu Viswanathan, Katherine White
Over the past several decades, scholars have highlighted the obligations and opportunities for marketing as a discipline to play a role in creating a better world — or risk becoming irrelevant for the largest problems facing consumers and society.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::a7f58dd1739cd6c88e9a9c2f28e49fee
We demonstrate a novel means by which the egoistic, affective motivations of charitable givers can be leveraged to increase donations: limit donors’ options to a binary choice between giving nothing or giving a specified amount (i.e., set a price).
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e4c8f427cc75760995d30e34e8f19f1e
https://doi.org/10.31234/osf.io/kw5t9
https://doi.org/10.31234/osf.io/kw5t9