Zobrazeno 1 - 10
of 14
pro vyhledávání: '"Mervi Luonila"'
Publikováno v:
Frontiers in Political Science, Vol 5 (2023)
This study explores how urban cultural environments, and particularly their cultural provision and forms of participation, can foster cultural sustainability in urban communities, namely neighbourhoods. Conceptually, the article situates cultural sus
Externí odkaz:
https://doaj.org/article/bdb1d6fe14e147d3ade8f03107285bfe
Autor:
Mervi Luonila, Olli Ruokolainen
Publikováno v:
International Journal of Cultural Policy. :1-17
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4fff7ad6d9bff11f2f3bce1bb4eac0a6
https://doi.org/10.1080/10286632.2022.2160714
https://doi.org/10.1080/10286632.2022.2160714
Publikováno v:
Kulttuuripolitiikan tutkimuksen vuosikirja
x
An overview of the impacts of the COVID-19 pandemic on the fields of art and culture and cultural policy in Finland In 2020, the COVID-19 pandemic has affected the production, consumption, and participation in arts, culture, and creative indus
An overview of the impacts of the COVID-19 pandemic on the fields of art and culture and cultural policy in Finland In 2020, the COVID-19 pandemic has affected the production, consumption, and participation in arts, culture, and creative indus
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::f5c7ef4fdda0d5579dea861d52c002a7
https://doi.org/10.17409/kpt.100430
https://doi.org/10.17409/kpt.100430
Publikováno v:
Journal of Policy Research in Tourism, Leisure and Events. 13:397-418
Festivals have become prominent in cultural life. Aiming to deepen the understanding of the impacts of arts and cultural festivals and their delivery on public cultural policies, this study examine...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2c054ed8fd6bbf227bea303447595f6c
https://doi.org/10.1080/19407963.2020.1839474
https://doi.org/10.1080/19407963.2020.1839474
Publikováno v:
Journal of Business Research. 106:211-220
This paper embraces the daring use of ironic humor in brand co-creation in festival branding. Innovative branding is an aspiration in the growing festival business. This study explores a unique case: a festival that applies ironic humor in its brand
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::1dbbb636dcce0820d40d0f664e34b628
https://doi.org/10.1016/j.jbusres.2018.08.039
https://doi.org/10.1016/j.jbusres.2018.08.039
Publikováno v:
Cultural Industries and the COVID-19 Pandemic ISBN: 9781003128274
Cultural Industries and the COVID-19 Pandemic
Cultural Industries and the COVID-19 Pandemic
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b5c07d18be3a8b22d7cc2895dda987fb
https://doi.org/10.4324/9781003128274-3
https://doi.org/10.4324/9781003128274-3
Autor:
Maarit Kinnunen, Mervi Luonila
Publikováno v:
International Journal of Event and Festival Management. 11:105-126
PurposeTo make sense of the relationship between the festival attendance and the aims in arts festival management, the purpose of this paper is to explore the key characteristics for success and analyze the perceptions of the future in arts festival
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::52a71ca3f172d8a0a02d558215ed9276
https://doi.org/10.1108/ijefm-04-2019-0028
https://doi.org/10.1108/ijefm-04-2019-0028
Publikováno v:
Event Management. 23:41-60
The aim of this qualitative case study is to explore the mechanisms underlying value cocreation in the context of networked festival productions. Applying the managerial perspective, this study particularly explores why cocreation represents a valuab
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::108426636dc3d9b15e54cea49b1aa2a3
https://doi.org/10.3727/152599518X15378845225320
https://doi.org/10.3727/152599518X15378845225320
Publikováno v:
Scandinavian Journal of Hospitality and Tourism. 19:278-299
Festivals have seen a surge in both size and numbers leading to a more business-oriented festival management. Thus, knowledge regarding the audiences and consumption of festivals deserve more atten...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1e59ed9cc5766c3bb3ac01caa99ced4c
https://doi.org/10.1080/15022250.2018.1519459
https://doi.org/10.1080/15022250.2018.1519459
Autor:
Mervi Luonila
Publikováno v:
Event Management. 20:267-284
The qualitative case study examines the role and given meanings of sponsorship of festivals both as a resource and as a strategic marketing choice. The research provides insight into the interests and posited goals for collaboration between festival
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::928b97c4b0875e4ce27e1cad86e0fac0
https://doi.org/10.3727/152599516x14643674421898
https://doi.org/10.3727/152599516x14643674421898