Customer Intelligence in the Cultural Sector: The Case of a Quebec Museum

Autor: Le Dinh Thang, Dam Nguyen Anh Khoa, El Ourabi Hédia, Menvielle William, Trespeuch Léo, Zouiten Saïd

Publikováno v: ITM Web of Conferences, Vol 66, p 01003 (2024)

The COVID-19 pandemic has heightened the importance of digital strategies and data use in museums, transforming how they deliver services and engage with audiences. As a result, museums have adapted to new audience profiles and digital methods of org

Externí odkaz: https://doaj.org/article/3033f8488977480fa77cb79ce55dd433

A Service Science Perspective on Resilience of Service Organisations

Autor: Le Dinh Thang, Thi Thanh Thoa Pham, Dam Nguyen Anh Khoa, Menvielle William

Publikováno v: ITM Web of Conferences, Vol 38, p 02002 (2021)

Nowadays, different types of unexpected turbulence and disruptions lead to challenges and changing conditions of the environment that organisations operate. The previous studies related to crisis response or service recovery have addressed many aspec

Externí odkaz: https://doaj.org/article/a91eb9a3c4f842f194f18fc4bd6312ad

Purchasing behavior of consumers for foreign medical services : An approach using the soft laddering method

Autor: Menvielle, Loick, Menvielle, William, Tournois, Nadine

Publikováno v: Qualitative Market Research: An International Journal, 2014, Vol. 17, Issue 3, pp. 264-282.

Externí odkaz: http://www.emeraldinsight.com/doi/10.1108/QMR-10-2012-0044

Towards a Conceptual Framework for Customer Intelligence in the Era of Big Data.

Autor: Dam, Nguyen Anh Khoa, Le Dinh, Thang, Menvielle, William

Publikováno v: International Journal of Intelligent Information Technologies; 2021, Vol. 17 Issue 4, p1-17, 17p

The Grand Hotel Cap Ferrat is changing its brand name, Proceedings of the International NACRA Conference

Autor: Dogor Di Nuzzo, Béatrice, Menvielle, William, Papetti, Catherine

Publikováno v: Annual Meeting of the North American Case Research Association-Case Acceptance (NACRA-112-2016)
Annual Meeting of the North American Case Research Association-Case Acceptance (NACRA-112-2016), Oct 2017, Las vegas, United States

International audience

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::3695ef9eb721c4d655d62e7c9e66ca0c
https://hal.archives-ouvertes.fr/hal-02068922