Zobrazeno 1 - 10
of 244
pro vyhledávání: '"Melissa Bishop"'
Autor:
Sean Wiebe, Melissa Bishop
Publikováno v:
Journal of Higher Education Policy and Leadership Studies, Vol 3, Iss 2, Pp 185-191 (2022)
Author: Ellyn Lyle (Ed.) Publisher: BRILL Country of Publication: The Netherlands Year of Publication: 2021 ISBN: 978-90-04-50758-6 Pages: xxii-240
Externí odkaz:
https://doaj.org/article/966d13346c824b75bdc2541bdbdc5b53
Autor:
Melissa Bishop
Publikováno v:
Canadian Journal of Education/Revue canadienne de l'éducation. :ix-xi
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ffbe416594222e483cadfb26c1bf7f70
https://doi.org/10.53967/cje-rce.v45i1.5537
https://doi.org/10.53967/cje-rce.v45i1.5537
Autor:
K. Maria Nylocks, Pallavi Aurora, Karin G. Coifman, Melissa Bishop, Lindsey M. Matt, Michael J. Kane
Publikováno v:
Emotion. 21:297-314
[Correction Notice: An Erratum for this article was reported online in Emotion on Jan 7 2021 (see record 2021-06077-001). In the article, in the Results and Discussion sections for Study 2 and in Table 6, it was stated that RSPAN scores predicted spo
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::7e0e60133be50a34ca7219dbed75fd2b
https://doi.org/10.1037/emo0000585
https://doi.org/10.1037/emo0000585
Autor:
Melissa Bishop
Publikováno v:
Proceedings of the 2020 AERA Annual Meeting.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4fd0f408b3a64d656a64078b6ac97e62
https://doi.org/10.3102/1585535
https://doi.org/10.3102/1585535
Publikováno v:
Journal of Product & Brand Management. 24:745-757
Purpose The purpose of the study is to develop and empirically test a model of how consumers process logo changes used in rebranding. Design/methodology/approach Individual in-depth interviews with 12 informants allowed researchers to better understa
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0465958642ab5afcc600772e93d0c587
https://doi.org/10.1108/jpbm-03-2015-0823
https://doi.org/10.1108/jpbm-03-2015-0823
Publikováno v:
Journal of Marketing Communications. 23:371-384
This study examines how (in)congruence regarding the format of the ad and the context in which the ad is placed influences ad recognition, perceived advertiser sensitivity, ad comprehension, and persuasion. Highly visual or informational ads were pla
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::731ffd14f586b02e8564f8d8d2a5349f
https://doi.org/10.1080/13527266.2015.1033442
https://doi.org/10.1080/13527266.2015.1033442
Autor:
Melissa Bishop, Nelson Barber
Publikováno v:
Journal of Marketing Theory and Practice. 23:94-106
Messages promoting the environmental movement try to establish normative beliefs (NBs), stressing that consumers should purchase and be willing to pay more for products that do not harm the environment. Through two studies measuring willingness-to-pa
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5115b8b2ee4ad9e6ae8cd4286bafea09
https://doi.org/10.1080/10696679.2015.980182
https://doi.org/10.1080/10696679.2015.980182
Publikováno v:
Journal of Environmental Psychology. 40:218-227
The purpose of this study was to measure consumers' actual willingness-to-pay (WTP) for pro-environmental (PE) and non-PE products through a controlled experimental auction. Ninety-eight individuals from the Northeastern U.S. participated in an aucti
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4e09136cc7e80e34fe2dd951e07cbd14
https://doi.org/10.1016/j.jenvp.2014.06.010
https://doi.org/10.1016/j.jenvp.2014.06.010
Publikováno v:
Memory (Hove, England). 26(4)
When study is spaced across sessions (versus massed within a single session), final performance is greater after spacing. This spacing effect may have multiple causes, and according to the mediator hypothesis, part of the effect can be explained by t
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::98ba1d7fcc90bf8c9ea985ca90169e0f
https://pubmed.ncbi.nlm.nih.gov/28978279
https://pubmed.ncbi.nlm.nih.gov/28978279