Zobrazeno 1 - 6
of 6
pro vyhledávání: '"Mei-Lien Tung"'
Autor:
Mei-Lien Tung, 董美戀
103
Human brand in music sector has become so widespread in recent years that it can no longer be ignored. However, little academic research has empirically examined the factors affecting the human brand loyalty and brand switching. Drawing on p
Human brand in music sector has become so widespread in recent years that it can no longer be ignored. However, little academic research has empirically examined the factors affecting the human brand loyalty and brand switching. Drawing on p
Externí odkaz:
http://ndltd.ncl.edu.tw/handle/71797987489196339676
Autor:
Mei-Lien Tung, 董美戀
94
The intergenerational (IG) influences have become the newly important issue of consumer socialization research in the recent year. Since Moore et al. (2002) and Cotte and Wood (2004) found that IG influences existed between mother and daughte
The intergenerational (IG) influences have become the newly important issue of consumer socialization research in the recent year. Since Moore et al. (2002) and Cotte and Wood (2004) found that IG influences existed between mother and daughte
Externí odkaz:
http://ndltd.ncl.edu.tw/handle/52050957732360001975
Publikováno v:
Asia Pacific Journal of Marketing and Logistics. 27:99-126
Purpose – The purpose of this paper is to examine the effect of parental and peer norms on idol worship as well as the effect of idol worship on the intention to purchase and obtain the idol’s music products legally and illegally. Design/methodol
Publikováno v:
The International Technology Management Review, Vol 3, Iss 2 (2013)
Alliances has the potential to assist hemodialysis centers in pooling their IT resources to achieve mutually compatible goals such as improved work-flow efficiency, a higher quality of healthcare services, decreased scheduling conflicts, reduced pati
Autor:
Ying-Chieh Liu, Mei-Lien Tung
Publikováno v:
International Conference on Information Society (i-Society 2011).
Little has been known in the understanding of how gender difference in knowledge sharing. This study forms a framework by incorporating social capital and SECI model and examines it by an experiment with 65 student virtual teams collaborating in a Wi
Autor:
Ying Chieh Liu, Mei-Lien Tung
Publikováno v:
2011 International Conference on Information Society (i-Society); 2011, p193-197, 5p