Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Mehdi Yasemi"'
Publikováno v:
International Review of Management and Marketing, Vol 7, Iss 4 (2017)
The present study tries to test the mediating role of brand loyalty in relationship between consumer value and purchase intention. The research method is descriptive- correlative and it is specifically of structural equations modeling type which uses
Externí odkaz:
https://doaj.org/article/81baddb25261426d887facd27b3a1621
Publikováno v:
International Review of Management and Marketing, Vol 7, Iss 4 (2017)
The present study tries to test the mediating role of brand loyalty in relationship between consumer value and purchase intention. The research method is descriptive- correlative and it is specifically of structural equations modeling type which uses
Externí odkaz:
https://doaj.org/article/031fcc46b478482f8b8d05cd8b57fa3f
Publikováno v:
International Review of Management and Marketing, Vol 7, Iss 4 (2017)
The present study tries to test the mediating role of brand loyalty in relationship between consumer value and purchase intention. The research method is descriptive- correlative and it is specifically of structural equations modeling type which uses
Externí odkaz:
https://doaj.org/article/0de8455ca05a4242862971219e44b395