Zobrazeno 1 - 10
of 28
pro vyhledávání: '"Meghan R. Busse"'
Publikováno v:
Journal of Marketing Research. 54:75-95
The authors investigate whether sellers treat consumers differently on the basis of how well informed consumers appear to be. They implement a large-scale field experiment in which callers request price quotes from automotive repair shops. The author
Publikováno v:
Enterprise Rent-A-Car
An industry adage held that “there are two types of rental car companies: those that lose money and Enterprise.” The company that would become Enterprise Rent-A-Car was started in 1957 in St. Louis, Missouri, by Jack Taylor. Taylor set up Enterpr
Publikováno v:
Starbucks: A Story of Growth
Founded in 1971 and acquired by CEO Howard Schultz in 1987, Starbucks was an American success story. In forty years it grew from a single-location coffee roaster in Seattle, Washington to a multibillion-dollar global enterprise that operated more tha
Publikováno v:
The Quarterly Journal of Economics. 130:371-414
When buying durable goods, consumers must forecast how much utility they will derive from future consumption, including consumption in different states of the world. This can be complicated for consumers because making intertemporal evaluations may e
Publikováno v:
American Economic Review. 103(1):220-56
We investigate whether car buyers are myopic about future fuel costs. We estimate the effect of gasoline prices on short-run equilibrium prices of cars of different fuel economies. We then compare the implied changes in willingness-to-pay to the asso
Publikováno v:
Springer US
Many consumers are keenly aware of gasoline prices, and consumer responses to gasoline prices have been well studied. In this paper, by contrast, we investigate how gasoline prices affect the automobile industry: manufacturers and dealerships. We est
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::c415550f5894520283163102847ab914
https://orcid.org/0000-0002-7654-8641
https://orcid.org/0000-0002-7654-8641
Publikováno v:
The Journal of Industrial Economics. 60:220-248
We study how incentive conflicts known as ‘career concerns’ can generate inefficiencies not only within firms but also in market outcomes. Career concerns may lead agents to avoid actions that, while valueincreasing in expectation, could potentia
Autor:
Jorge Silva-Risso, Meghan R. Busse
Publikováno v:
American Economic Review. 100:470-474
About half of new car transactions actually consist of two transactions, one in which the customer buys a new car from a dealer, and the other in which the customer sells his or her existing car to the dealer as a trade-in. At most dealerships, both
Publikováno v:
Marketing Science. 29:268-290
During the summer of 2005, the three domestic U.S. automobile manufacturers offered a customer promotion that allowed customers to buy new cars using discount programs formerly offered only to employees. The initial months of the promotion were recor
Publikováno v:
American Economic Review. 96:1253-1270
Automobile manufacturers frequently use promotions involving cash incentives. While payments are nominally directed to either customers or dealers, the ultimate beneficiary of the promotion depends on the outcome of price negotiation. We use program