Zobrazeno 1 - 10
of 33
pro vyhledávání: '"Maxwell PHIRI"'
Publikováno v:
African Journal of Hospitality, Tourism and Leisure, Vol 13, Iss 2, Pp 401-409 (2024)
This article is based on a study that investigated the impact of Porter’s generic strategies on firm competitiveness (FC) and the mediating role of organisational innovation (OI) amongst small, micro, and medium tourism enterprises (SMMTEs). A quan
Externí odkaz:
https://doaj.org/article/6f58d335c2f3477e945d713b65c3952b
Publikováno v:
African Journal of Hospitality, Tourism and Leisure, Vol 11, Iss 4, Pp 1520-1534 (2022)
The purpose of this research is to investigate the influence of dynamic capabilities on the growth of small and medium tourism enterprises (SMTEs) as well as the mediating effect of organisational innovation on the relationship between dynamic capab
Externí odkaz:
https://doaj.org/article/8de1c2322c584b2fb9f99b0689f2c9a1
Publikováno v:
African Journal of Hospitality, Tourism and Leisure, Vol 11, Iss 4, Pp 1564-1578 (2022)
The convergence of the mobile phone and mobile internet presents endless opportunities for the hospitality sector. This study aims to explore knowledge about benefits and usage of four mobile marketing (MM) practices amongst the hospitality tourism
Externí odkaz:
https://doaj.org/article/a72a9e23a71c4895b3f730de10409d52
Publikováno v:
The Southern African Journal of Entrepreneurship and Small Business Management, Vol 13, Iss 1, Pp e1-e11 (2021)
Background: The role of strategy formulation in enhancing the performance of small and medium enterprises (SMEs) has attracted much attention amongst researchers worldwide. However, little research has been conducted on the strategy formulation pract
Externí odkaz:
https://doaj.org/article/e302a8f2c0344aac9a75f61ea2be0b38
Autor:
Shem Sikombe, Maxwell Phiri
Publikováno v:
Cogent Engineering, Vol 8, Iss 1 (2021)
Organisations are increasingly relying on supplier development as a supply chain strategy to improve organisational performance through knowledge transfer. Prior research suggests that effective knowledge transfer requires absorptive capacity, allowi
Externí odkaz:
https://doaj.org/article/3dc517a0a5b34ed797a69a0cac1d0bf7
Publikováno v:
The Journal for Transdisciplinary Research in Southern Africa, Vol 16, Iss 1, Pp e1-e13 (2020)
This article explores women’s entrepreneurship research conducted in Zimbabwe. For this purpose, a literature review approach was adopted where all journal articles published between 1990 and 2018 that addressed the issues of women entrepreneurship
Externí odkaz:
https://doaj.org/article/23bfd05cb17746baa2a7f115fb1d4e11
Autor:
More Chinakidzwa, Maxwell Phiri
Publikováno v:
Business: Theory and Practice, Vol 21, Iss 2 (2020)
The importance of marketing capabilities continues to grow yet research remains concentrated in developed markets. Although several researchers provide evidence of the influence of marketing capabilities on market performance, very little of similar
Externí odkaz:
https://doaj.org/article/aaae0d30ba4446ed989d05dddb26c784
Publikováno v:
Journal of African Education. 3:75-101
Autor:
Lindiwe N. Kunene, Maxwell Phiri
Publikováno v:
Journal of Economics and Behavioral Studies. 9:6-16
Branding is an integral part to the success of any and every business. Appropriate brand strategies contribute to brand equity of the organization leading to increased turnover and profits of positive turnover for organizations. Application of proper
Publikováno v:
Proceedings of the European Conference on Research Methods for Business & Management Studies; 2022, p199-207, 9p