Zobrazeno 1 - 10
of 66
pro vyhledávání: '"Maxwell K. Hsu"'
Publikováno v:
Public Organization Review. 22:193-210
Publikováno v:
Journal of Modelling in Management. 18:318-342
Purpose This paper aims to facilitate positioning strategy formation by decoding the relationship between consumers’ desired values, service attributes and expected consequences. Design/methodology/approach Key informant depth interviews are follow
Publikováno v:
Journal of Business Research. 109:557-573
Environmentally responsible behavior (ERB) matters a great deal for the long-term success of tourist destinations. Building upon the Stimulus-Organism-Response (S-O-R) framework, the current study constructed an integrated model to demonstrate percei
Autor:
Maxwell K. Hsu, Dennis A. Kopf
Publikováno v:
Sustainability
Volume 13
Issue 15
Sustainability, Vol 13, Iss 8515, p 8515 (2021)
Volume 13
Issue 15
Sustainability, Vol 13, Iss 8515, p 8515 (2021)
This paper combines game theory with Land Ethics to demonstrate a path forward for sustainable development. Our findings indicate that two likely equilibria can be reached. One equilibrium focuses on high short-term profits, but with ecological damag
Publikováno v:
The Journal of Developing Areas. 55
Publikováno v:
The Service Industries Journal. 41:671-695
Self-service kiosks have become increasingly visible at airports. To date, however, research has not fully investigated air travelers’ perceptions of fast air travel services and the factor...
Publikováno v:
Journal of Air Transport Management. 72:20-31
This study extends the Theory of Planned Behavior (TPB) model with an additional construct (i.e., air passenger's perception toward pre-flight safety communication) in the context of the commercial airline industry. Specifically, this study investiga
Analysis of consumers’ attitudinal and emotional factors on luxury apparel brand purchase intentions
Publikováno v:
The Service Industries Journal. 39:836-854
This study advances both descriptive and managerial research addressing foreign consumers’ attitudinal, attributional and emotional valuations of brand equity for a U.S.-based global luxury brand. ...
Publikováno v:
Journal of China Tourism Research. 14:310-333
Using a Stimulus-Organism-Response (S-O-R) framework, the current study proposes that the perceived social responsibility of an urban destination elicits tourists’ affective responses, whic...
Publikováno v:
International Journal of Bank Marketing. 36:764-783
Purpose The purpose of this paper is to examine the mediating effect of functional value and symbolic value between positive moods and word-of-mouth (WOM) referrals in the context of Taiwan’s banking industry. In addition, this study investigates t