Zobrazeno 1 - 4
of 4
pro vyhledávání: '"Mauricy Alves da Motta Filho"'
Publikováno v:
The Design Journal, 25(2)
To support effective and successful projects, Service Design practitioners rely on insights that mainly build on qualitative research methodology. The literature on data science promises to help transform how design research is done, adding sophistic
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::85238d96fad3360039ae90959b92acfb
http://resolver.tudelft.nl/uuid:d5681533-c1d2-4578-8aac-01b8891e6c31
http://resolver.tudelft.nl/uuid:d5681533-c1d2-4578-8aac-01b8891e6c31
Publikováno v:
Conference Proceedings of the Academy for Design Innovation Management. 2
In recent years, there has been a growing awareness of the human, social and economic benefits that experience design can bring to nations and organisations. Experience design is the process of enhancing users’ trust, satisfaction and recognition o
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3fb9780899cf49543bb38aa656c1a15d
https://doi.org/10.33114/adim.2019.4j
https://doi.org/10.33114/adim.2019.4j
Autor:
Mauricy Alves da Motta Filho
Publikováno v:
DerMarkentag 2018
Forum Markenforschung 2018 ISBN: 9783658291266
Forum Markenforschung 2018 ISBN: 9783658291266
Customer experience has emerged as the leading arena for competition, being suggested as the main path to the development of competitive advantages in the global market (Gentile et al. 2007). As the notion that the experience is the brand has grown,
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::581c01d5c3bbf2b60e1c027530a48afb
https://research.utwente.nl/en/publications/addressing-the-gap-between-brand-strategy-and-service-design-developing-and-communicating-the-brand-experience-proposition(0b30ed9e-ff94-45c0-8430-8142c3a77160).html
https://research.utwente.nl/en/publications/addressing-the-gap-between-brand-strategy-and-service-design-developing-and-communicating-the-brand-experience-proposition(0b30ed9e-ff94-45c0-8430-8142c3a77160).html
Autor:
Kovacevic, Ahmed, Akshay Sharma, Rieple, Alison, Huber, Amy M., Zidulka, Amy, Urrego, Andrea Crossley, King, Andrew, Walters, Andrew T., Lascar, Angélica, Whicher, Anna, Broek, Antonius H. Van Den, Agarwal, Anuja, Sundar, Aparna, Karunakaran, Arvind, Megchun, Beatriz Itzel Cruz, Alsibai, Belal, Grossman-Kahn, Benjamin, Benoit Thieulin, Bidhan Parmar, Thomas, Briony, Busayawan Lam, Cabirio Cautela, Wrigley, Cara, Celine Abecassis-Moedas, Bason, Christian, Grundström, Christina, Lille, Christine De, Çiğdem Erbuğ, Noppeney, Claus, Gilbert, David H., Parkinson, David, Schneider, Diana, Bohemia, Erik, Hansen-Hansen, Erik, Abbing, Erik Roscam, Eunkyong Baek, Solfa, Federico Del Giorgio, Sutherland, Fiona, Kardes, Frank, Visser, Froukje Sleeswijk, Camacho, Gabriella Soto, Cawood, Gavin, Follett, Georgina, Gemser, Gerda, Kootstra, Gert, Calabretta, Giulia, Gülşen Töre Yargin, Lindahl, Ingela, Mcara-Mcwilliam, Irene, Buur, Jacob, Jaewoo Joo, Jaibeom Kim, Bowie, James I., Moultrie, James, Woudhuysen, James, Marsden, Jamie, Jervis, Jan, Na, Jea Hoo, Liedtka, Jeanne, Fairbairn, Jim, Pereira, Joana, Heskett, John, Stevens, John, Lockwood, Joseph, Matthews, Judy, Hertenstein, Julie, Junjie Xi, Junkyu Hwang, Miller, Karen, Leigh, Katharine E., Thoring, Katja, Tremblay, Kenneth R., Moser, Kilian, Nam, Ki-Young, Ks Chung, Kyung-Won Chung, Morris, Laura, Nino, Laura, Ruiz, Catalina, Cruickshank, Leon, Almeida, Leonardo, Simonse, Lianne, Lucchio, Loredana Di, Luiz Salomão Ribas Gomez, Kleinsmann, Maaike, Smith, Madeline, Alkaya, Mahir, Pironti, Marco, Barrera, Maria Ana, Marie-Catherine Mars, Evans, Martyn, Mauricy Alves Da Motta Filho, Marra, Michael, Park, Min-Sun, Nachoem Wijnbreg, Endrissat, Nada, Wright, Natalie, Minvielle, Nicolas, Terrey, Nina, Fain, Nusa, Pisano, Paola, Ceccato, Patricia, Hekkert, Paul, Ford, Peter, Williams, Peter, Sun, Qian, Raghu Garud, Holland, Ray, Lzicar, Robert, Veryzer, Robert, Whitham, Roger, Mueller, Roland M., Romulo Matteoni, Rosensweig, Ryan, Bucolo, Sam, Almeida, Sara, Hesselmann, Sebastian, Vis, Sietse, Griffioen, Evelien, Wang, Sonia, Glover, Steven, Gudiksen, Sune, Su-Nyung Yang, Lockwood, Thomas, Salunkhe, Uday, Xihui Liu, Yonglei Ma, Youngjoong Chang, Youngok Cho, Younjoon Lee, Kim, Yu-Jin
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7dd843c16304dcb5a6b54bee38eeda81